Why the wine industry’s outward gaze is costing us the next generation of drinkers and what to do about it
By Carrie A. Boyle, CSW
For decades, the wine industry has told its story the same...
By Tony Schoenberg and MaryJo Lopez-Oneal, Farella Braun + Martel
The wine industry is undergoing a period of contraction that is reshaping the way buyers and sellers approach mergers and acquisitions....
For more than three decades, Bergin Screen Printing and Etching has set the standard for etched wine bottle decoration. While the bottles themselves have been widely showcased, the meticulous...
James Silver
Jim began his wine career along the I-95 corridor between New York and Washington, DC. A graduate of Walnut Hill College with a degree in Hotel and Restaurant Management, he entered the...
The wine market is less predictable than ever, and so is the consumer. Rapid fluctuations in the economy or political situation mean customers have less certainty in potential sales, so when inflation...
In this episode of the WIN Insider Series, George Christie sits down with Alison Crowe, Vice President of Winemaking and Partner at Plata Wine Partners, to explore her remarkable journey through the wine...
The tasting room used to be the heart of the winery business model. Walk-ins became club members. Club members became brand ambassadors. Revenue flowed predictably, and the formula worked.
That’s changing.
Visitation...
Insights from a bottling manager and how Clevertech’s team backed him at every step
When wineries invest in automation – whether to reduce manual labor, boost performance, or keep production running...
It is said that when you start off in the industry⏤in farm management or a winery, in marketing or sales, retail, restaurant, as a wine scholar or “sommelier” (these days, not everyone who studies as a...
By Jim Trezise
Wine is dying.
The vital signs are alarming, the symptoms are clear, the causes are serious, and the prognosis is grim.
The symptoms: Vineyards are disappearing, wineries are closing,...
Beth Costa
March 24, 2026 (Healdsburg, CA) — After 26 incredible years of promoting Northern Sonoma County, Wine Road announces the retirement of its beloved Executive Director, Beth Costa. As...
As wineries navigate shifting consumer behavior, rising costs, and increasing compliance complexity, one thing is clear. The gap between average and top performing direct to consumer programs is widening.
At eCELLAR,...
Serving the Wine Industry Through Education, Research and Communication
Dr. Liz Thach MW is the seventh woman in the United States and first in California to attain the Master of Wine (May 2011)....
Wine club parties are a vital part of club member retention and can be as simple as a vineyard seminar with a box lunch or as elaborate as a Mediterranean cruise. In my experience members really enjoy...
Shaping the Future of Wine — Defining What’s Next
SONOMA COUNTY, CA — March 18, 2026 – The Next Gen International Wine Awards, scheduled for August 25–26, 2026, introduces a new standard in...
The buzz around AI has made it clear that it is increasingly relevant in both daily life and workplace. In fact, you’re already using AI without realizing it.
Your GPS analysis traffic and predicts...
