WIN Webinar: New Consumers, New Occasions: How Packaging Can Reignite Growth in Wine & Alcohol
October 1 @ 11:00 am – 12:00 pm PDT
The wine and alcohol industry is at a crossroads. As younger consumers embrace new beverage choices and traditional consumption patterns evolve, brands must find innovative ways to remain relevant and create opportunities for growth.
Packaging is increasingly becoming a key driver of purchase decisions, influencing perceptions of sustainability, convenience, portability, and premium quality. Yet many brands continue to view packaging primarily as a means of delivery rather than a strategic tool for market expansion.
Join Tetra Pak and buzzbox beverages for a discussion on how leading wine and alcohol brands are using packaging innovation to attract new consumers, expand consumption occasions, meet sustainability credentials, and differentiate in a crowded marketplace.
Speakers
buzzbox Premium Cocktails
Circana
Tetra Pak U.S. and Canada
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