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Come Over October

Come Over October

Invite someone over. Open a bottle. Toast to togetherness.

The campaign to bring people together around wine is back for its third year, now across the U.S., Canada, New Zealand and more!

Free Campaign Materials Read Our Coverage →

FEATURED NEWS & ARTICLES

Bottle360 Combines Technology, Service, and Simplicity in an All-in-One Winery Platform

AdvertorialAdvertorialOctober 5, 2026

Vineyard Income Is Down. Is Your Property Tax Assessment?

Expert EditorialExpert EditorialOctober 5, 2026

AI Wonโ€™t Just Change the Tools Wineries Use. It Could Change How They Work

EditorEditorOctober 1, 2026

๐Ÿ“บFrom Intimidation to Invitationโ€”Whiny Wines’ Jess Druey and Gallo CMO Stephanie Gallo on How to Win Gen Z

EditorEditorSeptember 29, 2026

18th Annual World Bulk Wine Exhibition Highlights Adaptability & Innovation Within a Challenging Global Marketplace

AdvertorialAdvertorialSeptember 28, 2026

From Cellar to Table: How Wine Professionals Are Putting AI to Work

Reimagining Wine in a Changing Climate

Global Wine Closure Solutions Company Paves the Way for High-Quality Screw Cap Evolution Throughout Wine Industry

The Conversations Shaping Wineโ€™s Next Chapter

Vineyard Values Have Fallen. Has Your Property Tax Assessment?

POPULAR THIS WEEK

Three Preliminary-Injunction Motions Filed in Federal Lawsuit Challenging Napa County Winery Restrictions

October 1, 2026

Castle Rock Columbia Valley Cabernet Sauvignon Named a โ€œBest Valueโ€ in Wine Spectatorโ€™s 50th Anniversary Issue

October 2, 2026

California 2026 Vintage Preview: an Early Harvest Shows Promise Across the State

October 1, 2026

The Cool-Climate Petaluma Gap Captures Winemakersโ€™ Attention with Alternative White Wine Varieties

September 29, 2026

SUPPLIER SPOTLIGHTS

Advertorial โ€” View All

Bottle360 Combines Technology, Service, and Simplicity in an All-in-One Winery Platform

For many wineries, selecting a direct-to-consumer platform means balancing functionality, integrations, customer support, and cost. According to Katherine Adams, CEO of Bottle360, those are exactly the challenges that inspired the company to enter the wine industry in 2021.

18th Annual World Bulk Wine Exhibition Highlights Adaptability & Innovation Within a Challenging Global Marketplace

For the past eighteen years, wine professionals from every corner of the world have been traveling to Amsterdam to attend one of the most critical annual events for producers and buyers of bulk wine and spirits across all sectors of the global marketplace.

MORE SPOTLIGHTS

Events Calendar

Oct 5
10:00 am - 6:00 pm BST

The Coravin Symposium

London
Oct 5
4:00 pm PDT

Aprรจs Beach Happy Hour [MON-THURS]

Oct 5
6:00 pm - 7:30 pm PDT

Master Mondays – Public Speaking and Presence for Wine Professionals by Kelley Millerย 

Napa California
Oct 6
8:00 am - 9:30 am PDT

Tree of Heaven Removal Demo

Acampo CA
View Calendar

View All Events

LATEST NEWS

View All

Signode to Demonstrate Integrated Packaging and Automation Solutions at PACK EXPO International 2026

Press ReleaseBy Press ReleaseOctober 5, 2026

Live exhibit will connect case handling, collaborative robotic palletizing, strapping solutions, stretch wrapping and autonomous material handling technologies October 5, 2026 (Tampa, FL) — Signode, a global…

Good Bottle Auctions Pledges $1 for Every Bottle Consigned in October to Cancer Research

October 5, 2026

NVV-Sponsored Legislation Modernizes Social Media Rules for Wineries

October 5, 2026

Where Hospitality Meets Commerce: Block 55 Launches Real-Time Integration with Offset Commerce

October 5, 2026

Durant Celebrates the Seasonโ€™s First Olive Oil at the 17th Annual Olio Nuovo Festival

October 5, 2026

Flรขneur Wines Welcomes Fall with New Pinot Noir, Gamay Noir and Sparkling Releases

October 5, 2026

Andreola: Conegliano Valdobbiadene Told by Those Who Make It, Through Territory, Climate and Identity of the Rive

October 5, 2026

Serendipity National Imports Partners with Blue Quail Wines, Bringing Fifty Years of Organic Farming to Tables Nationwide

October 5, 2026

Hillebrand Gori โ€“ A Company of DHL, Launches GoGreen Plus Base and Premium to Give Beverage Shippers More Choice in Transport Decarbonization

October 5, 2026

The Town of Yountville Announces: 2026 Halloween Celebration, Featuring the Inaugural Hallowine Walk!

October 2, 2026

Sonoma County Tourismโ€™s Annual Meeting Encouraged Visitor-Facing Local Businesses to Face Headwinds Through Transformation

October 2, 2026

SommCon and Court of Master Sommeliers, Americas Partner Around a Shared Focus on the Business of Beverage

October 2, 2026

Paragraph Wine Introduces French Chardonnay as Second Release

October 2, 2026

Castle Rock Columbia Valley Cabernet Sauvignon Named a โ€œBest Valueโ€ in Wine Spectatorโ€™s 50th Anniversary Issue

October 2, 2026

Chambers & Chambers Wine Merchants Hosts Jorge Ordรณรฑez Selections for Three California Trade Tastings

October 2, 2026

Alta Colina Debuts Alta Blanca and a Rare Standalone Grenache in Fall 2026 Releases

October 1, 2026

Jordan Vineyard & Winery Debuts 2023 Sauternes in Collaboration with Franceโ€™s Renowned Chรขteau Guiraud

October 1, 2026

Three Preliminary-Injunction Motions Filed in Federal Lawsuit Challenging Napa County Winery Restrictions

October 1, 2026
MORE NEWS

LATEST ARTICLES

View All

Vineyard Income Is Down. Is Your Property Tax Assessment?

Expert EditorialBy Expert EditorialOctober 5, 2026

Why Williamson Act vineyards need to make sure the county has the right information After my recent article, โ€œVineyard Values Have Fallen. Has Your Property Tax Assessment?โ€,…

AI Wonโ€™t Just Change the Tools Wineries Use. It Could Change How They Work

October 1, 2026

From Cellar to Table: How Wine Professionals Are Putting AI to Work

September 24, 2026

Reimagining Wine in a Changing Climate

September 22, 2026

The Conversations Shaping Wineโ€™s Next Chapter

September 16, 2026

Vineyard Values Have Fallen. Has Your Property Tax Assessment?

September 15, 2026
MORE ARTICLES

PEOPLE OF THE WINE INDUSTRY

View All

Flambeaux Wine Names Miranda Bruehl Tasting Room Manager Ahead of New Downtown Healdsburg Tasting Room

Press ReleaseBy Press ReleaseSeptember 30, 2026

Sonoma County native brings 11 years of wine and hospitality experience to Flambeaux’s new downtown Healdsburg tasting room September 30, 2026 (Healdsburg, CA) — Flambeaux Wine has…

The Duckhorn Portfolio Announces Executive Leadership Appointments

September 30, 2026

DESIGNTHIS! Welcomes Luxury Brands Graphic Designer Victoria Rogers

September 30, 2026

Gonzรกlez Byass Announces the Appointment of Enrique Murillo as General Manager

September 29, 2026

California Ag Leadership Foundation Announces New Development Coordinator

September 29, 2026

Napa Viticulturist Launches VineIQ, Which Maps a Vineyard Vine by Vine from One Lap on a Phone

September 29, 2026
MORE ARTICLES

POPULAR THIS WEEK

Three Preliminary-Injunction Motions Filed in Federal Lawsuit Challenging Napa County Winery Restrictions

October 1, 2026

Castle Rock Columbia Valley Cabernet Sauvignon Named a โ€œBest Valueโ€ in Wine Spectatorโ€™s 50th Anniversary Issue

October 2, 2026

California 2026 Vintage Preview: an Early Harvest Shows Promise Across the State

October 1, 2026

The Cool-Climate Petaluma Gap Captures Winemakersโ€™ Attention with Alternative White Wine Varieties

September 29, 2026

Events Calendar

Submit an Event
Oct 5
10:00 am - 6:00 pm BST

The Coravin Symposium

London
Oct 5
4:00 pm PDT

Aprรจs Beach Happy Hour [MON-THURS]

Oct 5
6:00 pm - 7:30 pm PDT

Master Mondays – Public Speaking and Presence for Wine Professionals by Kelley Millerย 

Napa California
Oct 6
8:00 am - 9:30 am PDT

Tree of Heaven Removal Demo

Acampo CA
Oct 6
9:30 am - 10:00 am PDT

Rec Committee Meeting

Acampo CA
View Calendar

View All Events

Wine Industry Careers.com

Sales & Marketing Lead at VintEdge Winery

View All Job Listings

EXPERT EDITORIALS

View All

Reimagining Wine in a Changing Climate

Expert EditorialBy Expert EditorialSeptember 22, 2026

The climate is increasingly unstable. Historically warm winters are punctuated by ice storms and dangerously cold temperatures. Budbreak often…

What New York’s Award-Winning Wines Tell Us About Pricing

September 3, 2026

Creating a Positive Narrative for Wine in the US

August 27, 2026
MORE EDITORIALS

Wine Industry Careers

Sales & Marketing Lead at VintEdge Winery
Sales & Marketing Lead at VintEdge Winery

Commercial Sales & Marketing Leadย VintEdge Winery / Napa Jackย Napa, California ยท On-site with travel ยท Full-timeย About the opportunityย VintEdge is a 110,000-square-foot custom crush winery, storage and fulfillment center in Napa, California โ€“ Napa Valleyโ€™s one stop shop for premium winemaking and distribution. Napa Jack is its affiliatedย  premium wine brand. Together they representย  something rare ...

View All Job Listings

AFTERNOON BRIEF

View All

Afternoon Brief, October 2

By EditorOctober 2, 2026

Three Preliminary-Injunction Motions Filed in Federal Lawsuit Challenging Napa County Winery Restrictions: Summit Lake and Smith-Madrone seek to keep doing what theyโ€™ve already been doing for decades โ€” hosting visitors, holding events, and pouring wine โ€” while their lawsuit against Napa County moves forward…

Afternoon Brief, October 1

October 1, 2026

Afternoon Brief, September 30

September 30, 2026
MORE AFTERNOON BRIEFS

Wine Industry Supplier News

Operations

How Much Are Your Wooden Pallets Really Costing You?

September 29, 2026

When businesses look for ways to reduce shipping costs, the focus usually falls on freight rates, carriers, routes, and load optimization. But one expense is of

Does Your Wine Legally Qualify to Use โ€œNapaโ€?

September 22, 2026

InnoVint SUPPLY Now Includes Wholesale Order Management

September 14, 2026

Fallโ€™s Around the Corner: Peak Season Fleet Prep with Hyster and Yale

September 10, 2026

Production

Custom Crush or Alternating Proprietor? Understanding the Difference Before You Begin

September 29, 2026

For a new wine brand, deciding where and how the wine will be produced is one of the first major operational choices. Two commonly discussed options are working

Winemaker Stories: How EE2Uโ„ข and Safล’noโ„ข EF-85 Help Chateau de Fleys Work Twice as Fast

September 22, 2026

Five Ways Wineries and Cideries Can Overcome Todayโ€™s Economic Challenges

September 14, 2026

LAFFORTยฎ USA Launches 2026 Chillable Red Wine Challenge

September 10, 2026

Sales & Marketing

Six Wine Club Priorities to Take Into 2027

September 29, 2026

Six Wine Club Priorities to Take Into 2027 Six Wine Club Priorities to Take Into 2027 For many wineries, wine

What Should Your Winery Offer for Holiday Gifting in 2026?

September 22, 2026

Sustainable Packaging Options

September 14, 2026

High Camp Parkside Flask – Made to Take a Good Bottle of Wine Beyond the Table – High Camp Flasks

September 10, 2026

Viticulture

Industry-leading FruitScope Vision Systems Measure Everything That’s Happening Across Each Vine

September 29, 2026

Proud to showcase some of Orchard’s work with Google Cloud and Gemini.Our industry-leading FruitScope Vision Systems measure everything that’s happening across

The vine can tell you when it needs water. FloraPulse makes it possible to listen continuously.

September 22, 2026

Harvest Pillar Helps Cornell AgriTech Up Trellis Yields – Harvest Pillar by Jensen Precast

September 14, 2026

2026: Slim Pickinโ€™s

September 10, 2026

Looking for a specific supplier, product, or service? Start at wineindustrynetwork.com

Operations

How Much Are Your Wooden Pallets Really Costing You?

September 29, 2026

When businesses look for ways to reduce shipping costs, the focus usually falls on freight rates, carriers, routes, and load optimization. But one expense is of

Does Your Wine Legally Qualify to Use โ€œNapaโ€?

September 22, 2026

InnoVint SUPPLY Now Includes Wholesale Order Management

September 14, 2026

Fallโ€™s Around the Corner: Peak Season Fleet Prep with Hyster and Yale

September 10, 2026

Production

Custom Crush or Alternating Proprietor? Understanding the Difference Before You Begin

September 29, 2026

For a new wine brand, deciding where and how the wine will be produced is one of the first major operational choices. Two commonly discussed options are working

Winemaker Stories: How EE2Uโ„ข and Safล’noโ„ข EF-85 Help Chateau de Fleys Work Twice as Fast

September 22, 2026

Five Ways Wineries and Cideries Can Overcome Todayโ€™s Economic Challenges

September 14, 2026

LAFFORTยฎ USA Launches 2026 Chillable Red Wine Challenge

September 10, 2026

Sales & Marketing

Six Wine Club Priorities to Take Into 2027

September 29, 2026

Six Wine Club Priorities to Take Into 2027 Six Wine Club Priorities to Take Into 2027 For many wineries, wine

What Should Your Winery Offer for Holiday Gifting in 2026?

September 22, 2026

Sustainable Packaging Options

September 14, 2026

High Camp Parkside Flask – Made to Take a Good Bottle of Wine Beyond the Table – High Camp Flasks

September 10, 2026

Viticulture

Industry-leading FruitScope Vision Systems Measure Everything That’s Happening Across Each Vine

September 29, 2026

Proud to showcase some of Orchard’s work with Google Cloud and Gemini.Our industry-leading FruitScope Vision Systems measure everything that’s happening across

The vine can tell you when it needs water. FloraPulse makes it possible to listen continuously.

September 22, 2026

Harvest Pillar Helps Cornell AgriTech Up Trellis Yields – Harvest Pillar by Jensen Precast

September 14, 2026

2026: Slim Pickinโ€™s

September 10, 2026

OUR PICKS FROM THE WEB

View All

Slope Position Rewrites the Stress Chemistry of an Ancient Turkish Wine Grape

By EditorOctober 5, 2026

๐ŸŽง๐Ÿ“บThe Gendering of Drinks Must Stop | The VinePair Podcast

By EditorOctober 5, 2026

๐Ÿ“บThe Art of Sobremesa: Daniela Garrido on Wine, Culture & Connection | Wine Voices

By EditorOctober 5, 2026

Chรขteau Calon Sรฉgur preserves its heart in a changing climate

By EditorOctober 5, 2026

The Wine Guy and Arighi Bianchi raise ยฃ700 for Cheshire charity

By EditorOctober 5, 2026

New Documentary Showcases Virginia Wine and the People Who Make It

By EditorOctober 5, 2026

๐ŸŽงEpisode 156: Taylr Cuneo

By EditorOctober 5, 2026

Henkell Freixenet Strengthens Premium Dealcoholized Sparkling Wine Production with Solos’ Patented Aroma Recovery System

By EditorOctober 5, 2026

๐Ÿ“บCounterfeit Wine Could Be Hiding in Plain Sight – This Week Uncorked ep116

By EditorOctober 5, 2026

๐ŸŽงWTF is Sylvaner? Your Oktoberfest Wine?

By EditorOctober 5, 2026

๐ŸŽงEp 186 Who Gets Wineโ€™s Attention? What Paso Can Teach Us โ€“ Featuring Wine Enthusiastโ€™s Emily Saladino

By EditorOctober 5, 2026

This Come Over October, Bring New York Wines to the Table

By EditorOctober 2, 2026
1 2 3 … 24 Next

OUR PICKS FROM THE WEB

View All

Slope Position Rewrites the Stress Chemistry of an Ancient Turkish Wine Grape

By EditorOctober 5, 2026

๐ŸŽง๐Ÿ“บThe Gendering of Drinks Must Stop | The VinePair Podcast

By EditorOctober 5, 2026

๐Ÿ“บThe Art of Sobremesa: Daniela Garrido on Wine, Culture & Connection | Wine Voices

By EditorOctober 5, 2026

Chรขteau Calon Sรฉgur preserves its heart in a changing climate

By EditorOctober 5, 2026

The Wine Guy and Arighi Bianchi raise ยฃ700 for Cheshire charity

By EditorOctober 5, 2026

New Documentary Showcases Virginia Wine and the People Who Make It

By EditorOctober 5, 2026
1 2 3 … 48 Next

FROM THE MARKETPLACE

Got Something to Sell?
marketplace-ph-bulkwine-scaled
Bulk Wine
2023 Merlot Columbia Valley
20% New Oak Profile, barrel-aged.  Small and medium lot batches available.
2023 Merlot Columbia Valley
IMG_8314a
Production Equipment
Used Wine Barrel Racks - Average Condition
Each wine barrel storage rack holds two 59-gallon wine barrels. Expect surface rust, chipped paint, and minor dings. We donโ€™t...
Used Wine Barrel Racks - Average Condition
Pinnacle
Production Equipment
Pinnacle Wine Yeast & Ingredients
Pinnacle wine yeast and associated wine ingredient products have been specifically developed to provide multiple technology...
Pinnacle Wine Yeast & Ingredients
cropped-image-69a9c9f140a60
Professional Services
PEMDAS Solutions Winery Profitability & Growth Advisory
PEMDAS Winery Solutions delivers data-driven business analysis designed to strengthen profitability, resilience, and long-term...
PEMDAS Solutions Winery Profitability & Growth Advisory
TheSkyPine
Grapes
Alexander Valley Bordeaux Grapes
  2026 Alexander Valley/Pine Mountain at 2000 feet above Russian River; Bordeaux grapes, all 5 Nobles, ready for a complete...
Alexander Valley Bordeaux Grapes
LiZoVineyard-arial-1
Grapes
Petite Verdot
Our Petite Verdot can be a stand alone varietal or used to blend to make a top tier wine for depth and color.  We are...
Petite Verdot
BevZero-dealcholization-service
Professional Services
Dealcoholization Service by BevZero
BevZero uses the most innovative equipment and operational efficiencies to ensure its customers receive the highest quality...
Dealcoholization Service by BevZero
Viader-DSC_1614
WIN Marketplace
Premium Napa Valley Crystal Springs AVA Cabernet Sauvignon available
Premium Cabernet Sauvignon Grapes Available At the base of the steep, volcanic slopes of Howell Mountain lies Napa Valleyโ€™s...
Premium Napa Valley Crystal Springs AVA Cabernet Sauvignon available
IMG_0375
Production Equipment
Warming Things Up (When You Need To) - The Ultimate Cellar Climate Combo
When your wine or cellar needs warmth, we've got you covered. With decades of winemaking experience ourselves, we know precision...
Warming Things Up (When You Need To) - The Ultimate Cellar Climate Combo
Potted
Vineyard Equipment
Potted Benchgrafts
Sunridge Nurseries is proud to announce its new Deep Root Green Pot. The largest in the industry, our Deep Root Green Pot...
Potted Benchgrafts

FROM THE MARKETPLACE

View All
IMG_3784
Vineyard Equipment
Refrigerated Storage Containers
2 Cold storage Containers 45' L x 9'6" H. Both containers have racks installed for storage needs. 
Refrigerated Storage Containers
Viader-DSC_1638
WIN Marketplace
Premium Napa Valley Crystal Springs Grapes Available
Premium Crystal Springs Napa Valley Grapes Available For the upcoming 2026 harvest, we will have premium Tempranillo, Grenache...
Premium Napa Valley Crystal Springs Grapes Available
Viader-DSC_1614-1
WIN Marketplace
Premium Napa Valley Crystal Springs Napa Valley Cabernet Franc Grapes Available
Premium Cabernet Franc Grapes Available At the base of the steep, volcanic slopes of Howell Mountain lies Napa Valleyโ€™s newest...
Premium Napa Valley Crystal Springs Napa Valley Cabernet Franc Grapes Available
Viader-DSC_1614
WIN Marketplace
Premium Napa Valley Crystal Springs AVA Cabernet Sauvignon available
Premium Cabernet Sauvignon Grapes Available At the base of the steep, volcanic slopes of Howell Mountain lies Napa Valleyโ€™s newest...
Premium Napa Valley Crystal Springs AVA Cabernet Sauvignon available
IMG_3141
Vineyard Equipment
Rinieri CRV 132 Vine Hedger
This is a 2016 model that has never been used. Stored in barn. Has 4+1 joystick. Includes prepruner bar.   
Rinieri CRV 132 Vine Hedger
RY-Logo-2-smaller-version-495x640-1
Grapes
Robert Young Fruit Availability
The famed Robert Young Vineyard in Alexander Valley has many different varietals and quantities available for the 2026 harvest!...
Robert Young Fruit Availability

AFTERNOON BRIEF

View All

Afternoon Brief, October 2

EditorBy EditorOctober 2, 2026

Three Preliminary-Injunction Motions Filed in Federal Lawsuit Challenging Napa County Winery Restrictions: Summit Lake and Smith-Madrone seek to keep doing what theyโ€™ve already been doing for decades โ€” hosting visitors, holding events, and pouring wine โ€” while their lawsuit against Napa County moves forward…

Afternoon Brief, October 1

October 1, 2026

Afternoon Brief, September 30

September 30, 2026

Afternoon Brief; September 29

September 29, 2026
MORE AFTERNOON BRIEF

MORE SPOTLIGHTS

View All

Global Wine Closure Solutions Company Paves the Way for High-Quality Screw Cap Evolution Throughout Wine Industry

AdvertorialBy AdvertorialSeptember 21, 2026

Crealis, the trusted international leader providing tailor-made closures for still and sparkling wines since 1957, is trail blazing a path forward for screw cap manufacturing…

The Wine DTC SaaS Technology Report

September 14, 2026

VinoCheck Makes DtC Compliance Easier, More Accurate and Affordable for Wineries

September 8, 2026

MUST: Solving Winemakersโ€™ Equipment Challenges with Ingenuity and Quality Technology

August 31, 2026
MORE SPOTLIGHTS

WEBINARS & VIDEOS

View All

๐Ÿ“บFrom Intimidation to Invitationโ€”Whiny Wines’ Jess Druey and Gallo CMO Stephanie Gallo on How to Win Gen Z

EditorBy EditorSeptember 29, 2026

In 2020, a 22-year-old with a first date that night stood in a grocery store wine aisle and realized she had no idea where to…

WIN Insider Series with Robyn Sebastiani | Sonoma Valley Vintners & Growers Alliance

August 17, 2026

WIN Insider Series with Jim Trezise

August 10, 2026

WIN Insider Series with Katie Ambrosi & Julie Pedroncelli | Wine Road

August 4, 2026
MORE VIDEOS

Wine Sales Symposium

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VIDEO ACCESS

2026 Wine Sales Symposium REPLAY

Catch every session โ€” even the ones youโ€™d have missed.
Three concurrent tracks on the day meant tough calls. On-demand removes the trade-off: every keynote, panel, and breakout, on your schedule, with the slide decks alongside to match.

Learn more at winesalessymposium.com

Video Access Portal
Watch Anytime
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Sierra Nevada Brewing Co.โ€™s CanDo co-packing platform is expanding its canning and beverage manufacturing capabilities for wineries, wine brโ€ฆ

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Williamson Act vineyards are taxed on income, not market value. As vineyard revenues fall, your property tax bill should followโ€”but only ifโ€ฆ

via Facebook4 hours ago

Bottle360 CEO Katherine Adams sits down with George Christie to break down the all-in-one DTC platform built for wineries โ€” POS, wine club,โ€ฆ

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Featured Listing on the WIN Marketplace: 2024 Dry Creek Cabernet | 600 Gallons

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Today's #winebiz news for #wineindustry professionals...

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AI is becoming part of the everyday DTC toolkit. How can wineries โ€“ and those that support the wine industry โ€“ use it thoughtfully while undโ€ฆ

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What if the biggest opportunity with AI isnโ€™t another toolโ€”but an entirely new way of working?

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WIN Expo is more than a trade show and conference; itโ€™s where the North Coast wine industry comes together. ๐Ÿท

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Where the wine industry comes together to connect, share ideas, discover solutions, and prepare for whatโ€™s next. See why WIN Expo is the plaโ€ฆ

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The first half of 2026 has challenged long-held assumptions about the wine business. What's changedโ€”and what comes next?

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