FEATURED VIDEOS
Vinexpo New York Creates Unprecedented Opportunities for Wine & Spirits Producers
Vinexpo New York, now in its third year, is drawing thousands of exhibitors, buyers, and conference attendees into what has become one of the...
Sojourn Cellars of Sonoma, California Wins First Place in International 2019...
(Sonoma, CALIF) – Sojourn Cellars of Sonoma, California won first place in the 2019 Wine Spectator Video Contest this week with the video entitled...
ARTICLES
Turning the Tables on Karen MacNeil
By Carl Giavanti, Carl Giavanti Consulting
“Turning the Tables – Interviewing the Interviewers” ” is a Q&A series profiling Wine Writers. We hope you’ll discover more about...
Focus on How to Sell Rather Than What to Sell
Discover:
What your customers are looking for.
What has stopped them from buying (from you or others) in the past.
According to Harvard Business Review:...
Managing the Impact of Climate Change
Managing the Impact of Climate Change: While the full impact of climate change on the wine industry remains to be seen, we are already beginning to see the initial effects of it. This year’s 8th annual North Coast Wine Industry Expo (WIN Expo) offers some insight and practical applications in the late-morning session: Managing the Impact of Climate Change; The Evolution of Vineyard & Winemaking Practices session.
Working with Your Local Tourism Board – Part 2
Continuing the theme from last week’s blog, here are more tips on working with your local tourism programs (and others) to promote your winery...
There Is No Room on the Shelf for Your Brand
Do I have your attention? Sad but true stories for all my brand makers and suppliers to be.
We deal with this reality all the...
NEWS RELEASES
Phantom of the…Winery? The Most Anticipated Event of the Year
LINCOLN, CA, November 23, 2019 - Enchantment is once again the focus of a beautiful evening planned at Wise Villa Winery! For one night...
Continued Growth in 2018 for French Cooperages Despite a Challenging Environment
Paris – October 14, 2019 – Growth continued in 2018 for the 58 member companies of the Fédération des Tonneliers de France, with production...
Sangiacomo Family Earns 2019 Sustainable Farmer Award at Sonoma County Harvest...
Sonoma, CA, October 14, 2019 - In addition to celebrating world-class food and beverage, the annual Sonoma County Harvest Fair paid tribute to outstanding...
Coffee for Wine Lovers – Benevolent Dictator Coffee
Silver Trident harvests similarities between blending fine wine & fine coffee
Yountville, Napa Valley, October 2019 -- Silver Trident Winery’s winemaker and Tasting Home staff...
Announcing the 20th Annual World of Pinot Noir
The event – March 5-7, 2020 in Santa Barbara – will include Grand Tastings featuring more than 250 wineries from around the globe, Pinot...
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SPOTLIGHTS
Expertly Curated & Custom Products for Marketing Your Wine
Vanessa Topper, the founder of TopNest Designs, was naturally destined to curate the perfect lineup of custom gifts for discerning clients in the wine industry. Her father sold California wine in the late 60’s, her mother was an art consultant and interior designer and her brother is a private chef.
Vinexpo New York Creates Unprecedented Opportunities for Wine & Spirits Producers
Vinexpo New York, now in its third year, is drawing thousands of exhibitors, buyers, and conference attendees into what...
Study Confirms That Dry Steam Vapor Provides Superior Sanitation to Wineries...
Steamericas, Inc., the first U.S. subsidiary of SJE Corporation, an industrial steamer manufacturer out of Busan, South Korea, is...
Esteemed Finger Lakes Winery Embraces Innovative Vineyard & Production Software
A growing winery management software company with a unique and highly functional vineyard and cellar module, Process2Wine® is always on...
Large Scale Vineyards Now Reaping Huge Benefits from Innovative Bird Deterrence...
For more than 42 years, vineyard managers and growers have benefitted from revolutionary bird deterrence practices developed by Falcon...
AFTERNOON BRIEF
Afternoon Brief, October 14
PG&E Wants to Seize Private Vineyard Property for Liquid Natural Gas Plant in Calistoga: PG&E is taking Calistoga vineyard owner Terry Gard to court, to seize a portion of his land for a liquid natural gas plant. Since the beginning of the year, the utility has tried to reach an agreement with Gard, who steadfastly refuses to cede any of the property his family has farmed for generations...
Afternoon Brief, October 11
PG&E CEO Apologizes After Employees Went Wine Tasting Just Before California Blackouts: 'Insensitive, Inappropriate, Tone Deaf': The CEO of PG&E has apologized after it was revealed several of its employees mingled with some of its top customers at a wine tasting event paid for by the company while hundreds of thousands of people in California were facing an unprecedented power outage ...
Afternoon Brief, October 10
Turning the Tables on Karen MacNeil: Karen MacNeil is one of the foremost wine experts in the United States. Karen is the only American to have won every major wine award given in the English language ...
Afternoon Brief, October 9
Sonoma County Wineries Continue the Grape Harvest Using Backup Power: Regional wineries have ramped up emergency plans for PG&E's scheduled power outage Wednesday by securing generators and electricians so they will be able to continue with the annual grape harvest that still has about a month remaining ...
Afternoon Brief: October 8
Personalized Information Makes the Wine Marketing Focus Group a Thing of the Past - An age-old marketing need is to identify a consumer base, its preferences, and the strength of a products message and presentation. In the past, the focus group was a most widely used method, which may or may not have been near perfect, but it sufficed ...
