September 1, 2026
Will the earth continue to grow grapes? Will humans continue to consume wine?
Those are the key questions—of supply and demand—that the wine industry faces today.Surviving them will require hope, grit,...
July 16, 2026
The Wine Industry has a storytelling problem.
Open any trade publication right now and you’ll find the same story: declining consumption, shrinking club memberships, a generation of younger consumers...
July 7, 2026
Just because things aren’t going right, it doesn’t mean we have to point fingers.
When we get irritated, we get snarky— it’s natural.
Nowadays, there is a lot to be irritable about the wine industry....
May 14, 2026
Whether it’s about Blue Nuns gliding through vineyards or funky wines that don’t meet market expectations, consumers are always dropping huge hints about where they want to go.
Wine trends don’t always...
January 31, 2024
When it comes to wine choice, consumers have always been more sophisticated than industry professionals.
By Randy Caparoso
I started out on Burgundy but soon hit the harder stuff.
Not...
December 20, 2023
Let’s celebrate the magic of wine in 2024.
By Jim Trezise
Last night while I was sleeping, my heart beat 38,400 times. I didn’t ask it to keep beating through my slumber, nor did I thank it when...
February 17, 2023
The shrill talk about the American wine industry having a “problem”
defies all logic and common sense.
By Randy Caparoso
Like everyone else in the wine industry, when Rob McMillan of Silicon Valley...






