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Great North West: Washington Wine Thrives as Other Regions Struggle
How is the Evergreen State beating the odds in a challenging marketplace? By Kathleen Willcox   There’s always that one person who manages to look like a model in every picture while everyone else...
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The Power of Data: Transforming Winery Strategies for Growth
Make better decisions with a 360° view of the wine industry and your customers By Laurie Wachter   “2023 was really a difficult year for wine, and 2024 will be a pivotal year for the future of this...
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Wine Market Council Punches Up: IDs Challenges, Focuses on Opportunities
Now is the time for bold action and new ideas. By Alexandra Russell Liz Thach, Wine Market Council Wine Market Council gathered members yesterday for its first in-person Research Conference in five years....
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Play On: The Current State of Music Licensing at Wineries
A streamlined, transparent and accountable process for licensing music is the only way businesses and songwriters alike can continue to sustainably bring music to the public.  By Tara Good   Music...
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Wine's Most Inspiring People 2024: Remi Cohen — Supporting Employees as a Mentor and Role Model
By Paul Vigna   There are 160 employees at Domaine Carneros, a landmark California producer of méthode traditionelle sparkling wine and Pinot Noir. [Photo by Damion Hamilton, courtesy Domaine Carneros] Beth...
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Wine’s Most Inspiring People 2024: Krista Chaich — Architect of Change in Temecula Wine Country
By Laurie Wachter   Krista Chaich, Executive Director, Temecula Valley Winegrowers Association “I’m a behind-the-scenes kind of gal,” says Krista Chaich, executive director of the Temecula Valley...
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Wine Industry Advisor’s Top Articles of 2023: Personality Types
In 2023, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important information about key topics facing our industry.  As...
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Wine Industry Advisor’s Top Articles of 2023: Changing Demographics
In 2023, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important information about key topics facing our industry.  As...
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Wine Industry Advisor’s Top Articles of 2023: Viticulture and Winemaking
In 2023, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important information about key topics facing our industry.  As...
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Wine Industry Advisor’s Top Articles of 2023: Expert Editorials
In 2023, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important information about key topics facing our industry.  As...
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Wine Industry Advisor’s Top Articles of 2023: Regulations and Compliance
In 2023, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important information about key topics facing our industry.  As...
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What Is the New Normal When It Comes to Wine Tastings?
Is there a way for brands to meet the lofty expectations of guests without scaring them away with sky-high fees? By Kathleen Willcox   In 2019, wine tasting fees and experiences ran the gamut from...
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In the Mix: Promoting Your Wine as a Cocktail Ingredient
Is positioning your wine as a mixed drink ingredient a smart way to sell more bottles? By Robin Shreeves   A September report from Terrain confirms that the U.S. wine market has seen little growth...
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Hosting a Successful Media Fam Trip: Experts Weigh in on What Works
Hosted trips are about introducing your brand, building relationships and delivering a memorable experience for guests to share back home. By Melanie Young Familiarization (aka “fam”) trips are an effective...
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Expert Editorial: Add Value to Your Winery by Monetizing Land Use Entitlements
Investing in entitlements for wineries can increase short- and long-term financial viability in several ways.  By Katherine Philippakis and Rachel Lenihan   With today’s emphasis on increasing...
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Turning the Tables on Natalie MacLean
By Carl Giavanti Natalie MacLean, named the World’s Best Drinks Journalist by World Food Media Awards, has also won four James Beard Foundation Journalism Awards. She’s the bestselling author...
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