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Tasting Room Expertise: Onsite Polling to Improve Performance
Asking visitors their opinion can clarify your tasting room directives. By Craig Root If you’re like me, you’re probably numb to polling requests. Every restaurant, phone company, plumbing company,...
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Uncorking Profitability: Cost Cutting and Revenue Generating Strategies for Wineries (Expert Editorial)
Understanding and implementing cost-cutting measures can make the difference between thriving and merely surviving in the current economic climate. By Kevin Krakora The wine industry, with its blend...
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Unnecessary Disruption: How Wine Tariffs Are Detrimental to U.S. Businesses (Expert Editorial)
The wine industry is at a critical juncture, and collective action is essential to prevent policies that could have long-lasting negative effects.  By Ben Aneff Tariffs on European Union (EU)...
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Space for All: Living the DREAM with Michigan Wine (Expert Editorial)
The Michigan Wine Collaborative is committed to increasing inclusion and access. By Emily Dockery The wine industry has been increasing efforts to close its diversity gap in recent years. Many initiatives...
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The Grapes of Math: How the Wine Industry Can Survive Financial Uncertainty
If wine businesses are going to survive this period, they need to make some changes to adapt to the current market.  By Kevin A. Krakora The wine industry is experiencing a complicated period...
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Every Vote Matters: How Election Outcomes Could Impact the Wine Industry
It’s already been an election season for the books, and no one knows what might happen next. By Michael Kaiser While wineries are picking grapes and making next year’s vintage, the rest of the...
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IVES Study: How to Better Estimate Bunch Number at Field Level
In viticulture, early-season estimation of average number of grape bunches per vine is crucial for vineyard planning, investments and marketing
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Expert Editorial: Distilling Simplicity for Wine and Spirit Manufacturers
Wine and spirit manufacturers can find value in using technology to tackle pressing challenges head-on. By Matthew Riesenbach For food and beverage manufacturers, supply chain disruption is a familiar...
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Crafting the Perfect Pour: Creating a Seamless Customer Experience in DTC Wine Sales
As the DTC wine market continues to grow, creating a seamless customer experience becomes essential. By Louis Amoroso In an era dominated by digital experiences, the wine industry has undergone...
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Come Over October: Catch the Wave of Enthusiasm
How wineries, associations, retailers and more are bringing the Come Over October campaign to life. One benefit of judging in wine competitions is meeting other wine people, like my friend Kimberly Noelle...
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