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vinSUITE Announces 2026 Wine Club Symposium, a Free Event Built to Strengthen the Wine Club Community
Hosted by vinSUITE, the free two-day event brings specialists from across the wine industry together to answer one question: what’s working for wine clubs right now. August 6, 2026 (Napa, CA) —...
Wine Industry Bold Predictions: Mid-Year Outlook 2026
What Matters Most Over the Next 12 to 18 Months — And Who's Already Acting On It?
What will matter most to the wine industry over the next 12 to 18 months? That’s the question this special mid-year edition of Bold Predictions puts to four people who spend their working lives measuring...
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James Silver Announces the Reset Is over, a New Blueprint for Building Durable Wine Businesses
July 21, 2026 (Napa Valley, CA) — Wine industry author and consultant James Silver has announced the release of his second book, The Reset Is Over: How to Build a Wine Business for the Market That...
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The Biggest Themes Defining Wine Sales Right Now
The wine industry isn’t standing still—and neither were the conversations at this year’s Wine Sales Symposium. The mood surrounding the wine industry has shifted noticeably over the past year. Headlines...
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Wine Industry Sales Symposium (WISS) a Success
In-person event delivered actionable takeaways for attendees seeking to increase sales and make genuine customer connections. May 15, 2023 (Healdsburg, Calif.) – Last week’s Wine Industry Sales Symposium,...
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DTC Impact Report: Outreach and Inclusion Attract Younger Drinkers
The 2022 Direct-to-Consumer Impact Report offers a variety of key insights on trends and developments in tasting rooms and DtC over the last year. By Jeff Siegel   Is one of the solutions to wine’s...
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DTC Symposium Recap: Engaging the Future
Sessions explored channels for improved customer communication and audience interaction.  By Alexandra Russell   The 2023 Direct to Consumer Wine Symposium, which took place Jan. 18-19, was...
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Where DTC Sales Are Slowing to a Trickle, Where They’re Surging — and Why
Two key reports on direct-to-consumer (DTC) wines sales have been released, and their findings make for fascinating — if, at times, alarming — reading.  By Kathleen Willcox    Sales growth...
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ULC’s Draft Shipping Changes Face Intense Industry Backlash
Will proposed standardization of shipping laws be an unintentional setback? By Jeff Siegel This month, the Uniform Law Commission (ULC; an attorney committee otherwise best known for promulgating the...
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DTC Crackdown: Understand State Laws to Avoid Entanglement
There could well be a silver lining in the number of states that have stepped up enforcement of direct to consumer (DTC)  shipping regulations. It’s the idea, say analysts and attorneys, that DTC...
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DTC Is Not One-Size-Fits-All
By fully understanding what kind of DTC markets are out there, and the different regulatory rules for each, wineries can position themselves to succeed and grow. By Alex Koral In the Internet Age, with...
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Want to Fuel Your Winery's Future Growth? Engage Women and Younger Consumers.
By Andrea Smalling and Cathy Huyghe This year, WineDirect and Enolytics partnered to create their ground-breaking 2021 DTC Impact Report, pairing WineDirect’s robust consumer behavior and purchase-pattern...
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DTC Symposium Delivers Good News and Advice for Direct to Consumer Wine
The state of the DTC address by Ken Nowlin of SOVOS, owners of Ship Compliant, was a happy one for the wine industry, with some areas shifting spots, but all doing quite well. Cracking the 5 million case...
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Tasting Room Trends: 2016 Review & 2017 Forecasts
At VingDirect, we exist to help family wineries grow their direct to consumer sales. Our winery clients receive education and training, customized consulting, and our Performance Tracker (PT) software, which...
Ask WISE Academy How to Grow Your DTC Business
Are you interested in growing your DTC Business? As DTC experts in the wine industry, WISE is here to offer you information on classes in your area, onsite training, mystery shopping and a host of other...
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Afternoon Brief, February 24
Winemakers Share Best Practices and Equipment That Contribute to Efficiency in the Cellar: The first quarter is arguably one of the busiest periods in the annual cycle for winemakers and their cellar teams....
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