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It’s Time to Revolutionize Your Wine Marketing!
Do you want to skyrocket your sales and accelerate customers’ brand loyalty? What if you could track in-store purchase behavior and consistently grow your consumer base month-over-month? Would you jump...
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10th Annual Wine Industry Expo Attendee Registration Opens
WIN Expo’s 10-Year Anniversary of Hosting Educational Seminars, Tastings, and Trade Shows Healdsburg, CA, September 8th, 2022 – Wine Industry Network opened registration for the 10th Annual North Coast...
[Photo courtesy Saverglass]
Under Pressure: Behind the Battle to Lighten Champagne’s Bottle Weights
The standard Champagne bottle — 1,250 grams at the beginning of the 20th century, has lightened considerably. The industry as a whole is continuing to experiment with climate friendly solutions. By Kathleen...
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Winemakers: Think Twice About Tossing Dry Yeast into Cold Must Without Rehydration
Wineries are busy, and no time is busier than harvest. A typical year is always a scramble, but labor shortages, pandemic restrictions, wildfires, and climate change forcing an early crush can accelerate...
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Taking the Reins: The Next Generation Is Putting Their Mark on These Family-Owned Wineries
By Paul Vigna In an industry where a majority of the businesses nationally are owned and operated by families, meet three next gen owners who all tell a similar story of wanting to make their own mark...
Robin Renken, Crushed Grape Chronicles
Turning the Tables on Robin Renken
By Carl Giavanti Robin Renken is a wine writer creating content in multiple mediums with her husband, Michael. She holds a CSW (Certified Specialist of Wine), a WSET3 with Merit, and writes regularly with...
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Wine Brands Find Traction with Consumers When They Take a Stand
Wine brands are becoming more open about company values as consumers and social media users demand transparency.  By Kathleen Willcox  Political polarization has been increasing faster in the...
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Filterable 100% Long-chain Arabic Gum Protects Color While Enhancing Wine’s Roundness and Softness
Color is one of the consumer’s primary considerations when tasting wine, especially red wine. Whether a beginner or a wine connoisseur, consumers consciously or unconsciously pick up on color cues when...
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Wine Industry Sales Symposium Recap
The wine marketplace continues its post-pandemic shifts.  By Laurie Wachter The August 24 Wine Industry Sales Symposium consisted of four sessions covering the value of DTC and sales data in boosting...
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Should Wine Labels List Ingredients?
TTB is considering rule changes that would require ingredients and nutritional information on wine labels. By Jeff Siegel The U.S. Alcohol and Tobacco Tax and Trade Bureau (TTB), the federal agency that...
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