Best-in-Class Online Membership Club Provides Access to Small Batch Wines
Mission Viejo, California, December 16, 2016 – As California wines continue to grow in popularity and log record sales domestically and internationally, a one-of-a-kind wine club has launched, exclusively offering highly rated, limited production California wines. Secret Cellar Wine Club is the first online membership club of its kind to focus solely on award-winning, small release wines from the prized regions of California’s coastal wine country.
Secret Cellar offers oenophiles and aspiring wine aficionados alike, access to small production wines from some of the best producers in California. Secret Cellar procures wine from boutique and large, established wineries in the North Coast, Central Coast, South Coast and Central Valley regions, which most consumers aren’t typically be able to purchase due to their limited releases.
Three levels of wine club membership are available, along with the option to receive monthly or quarterly shipments at each level. As each tier increases, the wine selection is more exclusive.
The Silver Club membership delivers two bottles of highly rated, limited production wines from top producers such as Wonderment, Venge Vineyards and Xtant Wines and with a combined value of $80.
Gold Club members receive two bottles of award-winning, limited production wines from world renowned producers throughout California, such as Krupp Brothers, Baldacci Family Vineyards, Del Dotto Vineyards, and Hartwell Estate Vineyards. Wines shipped at the Gold Club level have a combined value of $150.
Royal Club members receive two bottles of the most exclusive and high quality, limited production wines from the most renowned vineyards throughout Napa Valley, such as Beckstoffer To Kalon and Stagecoach from celebrated viticultural areas like Pritchard Hill. Royal Club wines have a combined value of $300.
Secret Cellar also offers Gift Memberships with shipment options of one, three, six or 12 months. Free shipping is included with each membership, and all wine is shipped in environmentally friendly and 100% recyclable packaging. Currently, Secret Cellar can only ship within the United States, except states where government regulations prohibit shipping alcohol.
“We’re proud to offer discerning customers a best-in-class wine club where they can stock their private cellars with truly exceptional wines at reasonable prices,” said Secret Cellar co-founder and sommelier Marty Cruz, who says he and co-founder Mike Davis taste as many as 150 new wines every month and only select a few for the wine club.
“California is the country’s premier wine producer and we’ve created one of the best wine clubs available, based on the quality and exclusivity of the wines we offer. We’re providing our members with access to prestigious, small production wines they wouldn’t otherwise be able to purchase.”
California represents 85% of the U.S. wine production, and is world’s fourth leading wine producer after France, Italy and Spain, according to the Wine Institute. California wines reached record sales in 2015, and that figure is expected to grow.
Secret Cellar Wine Club was born from a successful in-person wine club established at A Hidden Vine on the Lake, a popular wine bar and retail shop in Mission Viejo, California, also owned by Cruz and Davis. Serving a high-end clientele of wine connoisseurs, the two saw the need for an online membership option, offering only the most exclusive, boutique wines from California. For more information, please visit www.secretcellar.com.
