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Expert Editorial

Harvest in Compliance with California’s Changing Overtime Laws

Harvest season is the time of year when every winegrower’s attention turns primarily to the grapes themselves. For modern winegrowers doing business in California, attention must also be paid to your workforce and compliance with California’s changing and complex overtime laws.

Wine, Widgets & Website Accessibility

Like most businesses today, wineries are grappling with making their websites accessible to users with disabilities. Plaintiffs and their attorneys continue to target the...

Turning the Tables on Michelle Williams

“Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. We hope you’ll discover more about the wine writers you know, and learn about many others.

Leveraging Data to Weather the Storms

An extreme, unseasonal weather pattern ripped through the West Coast, just as many vines had begun to bloom, entering some of the most sensitive weeks of their annual growing cycle.

Using a Wine’s Story to Sell on Premise

We all have an inert desire to connect. Nowadays, those needs are being met less frequently in an instant gratification and expendable consumer market. Luckily, wine is one of the industries that still allows consumers to intimately connect with the product.

A Strategic Event Management Study of California Wineries

Wine businesses are well aware of the value in event hosting and festival participation for marketing their wine. While tasting rooms provide a direct-to-consumer avenue of distribution, strategic event planning can be an additional fun and profitable distribution approach.

Turning the Tables on Austin Beeman

“Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. We hope you’ll discover more about the wine writers you know, and learn about many others.

#SauvBlancDay or Everyday: Around the World with Sauvignon Blanc

By Chris Sawyer When the annual International Sauvignon Blanc Day (aka #sauvblancday via social media) takes place on Friday, May 3, there so many so...

Navigating Smoke Taint and Other Disasters: Wine Manufacturing Strategies to Turn...

Smoke, drought, rain, and other flavor-altering events are what separate the winemakers from the wine masters.A single harvest impacted by mold, smoke, or other faults can take down a vineyard or a farm winery—if those grapes are rejected as impossibly tainted.

Wine Will Never Fall Into the New Tobacco Trap

A title of an article appearing in the March 28, 2019 issue of The Spectator by Christopher Snowden, “The Campaign to Make Alcohol ‘The...

5 Tips for Networking at Industry Events for Wine and Spirits...

By Juliana Colangelo, West Coast Director, Colangelo & Partners From annual events like Wine Spectator’s Top 100 and Whiskey Fest to weekly trade tasting groups...

How Can Wineries Reach Millennials? Personal Experience & Shipping Convenience

The “delivery economy” has upended consumer expectations for seamless at-home consumption. Younger buyers, particularly Millennials, now anticipate that businesses will cater to their desire for on-demand delivery options – and that trend is being felt by the wine industry, too.

Turning Technical Mountains into Molehills

Here are five tips to help you successfully undertake your winery’s next technical project and turn that mountain into a molehill.

Turning the Tables on Virginie Boone

“Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. We hope you’ll discover more about the wine writers you know, and learn about many others. The objective of this project is to understand and develop working relationships with journalists.

How Wineries Can Support Their Restaurant Customers: Tools of the Trade

Wineries, boost your sales by building a strong restaurant connection & by improving your customer service. Here’s how you do it. There is a very...