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New Smith & Hook Proprietary Red Blend Extends 35-Year Central Coast Winemaking Legacy

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Hahn Family Wines’ Trailblazing Central Coast Wine Brand Enters Popular Red Blend Category

Smith Hook BottleSoledad, Calif. – (September 27, 2016) – Smith & Hook, the founding wine brand for Hahn Family Wines more than 35 years ago, welcomes a new wine that unmistakably represents California’s Central Coast: Smith & Hook Proprietary Red Blend (SRP: $25).

This opulent blend of Merlot, Malbec, Petite Sirah and Cabernet Sauvignon is a robust, layered and luscious wine with dark fruit characteristics and integrated tannins. Fruit for Smith & Hook Proprietary Red Blend is sourced from select, high-quality vineyards in four Central Coast appellations.

The red blend category has grown extensively for the past several years. Specifically, red blends in the luxury wine category (wines retailing more than $20) grew 32 percent, more than doubling the luxury wine category’s 14 percent growth. (Source: Nielsen, 52 weeks, ending 7/16/16)

“The Smith & Hook Proprietary Red Blend reflects the Hahn family’s 35-year tradition of crafting the bold expression of Central Coast wines,” said Tony Baldini, president of Hahn Family Wines. “The Hahn’s are pioneers. Starting with their estate Smith & Hook Vineyards, theirs was among the first Central Coast wine brands to introduce this now-famous wine region’s distinct style to many. Since then, Hahn Family Wines has built relationships with small, family-owned vineyards throughout the Central Coast known for growing prized quality fruit. The result is a signature Smith & Hook style, vintage after vintage.”

The Proprietary Red Blend joins an increasingly-popular Cabernet Sauvignon (Central Coast, $25) as the second wine under the Smith & Hook brand.  Smith & Hook Cabernet Sauvignon—full-bodied yet balanced, it is a signature blend of Cabernet Sauvignon grown in the warmer Central Coast sub-appellations of Paso Robles, Arroyo Seco, San Antonio Valley and Hames Valley—landed on the Wine & Spirits magazine “Most Popular Cabernet Sauvignon” list in its 2016 restaurant poll.

Smith & Hook Proprietary Red Blend at a Glance

  • Vintage: 2013
  • Appellation: Central Coast
  • Suggested Retail Price: $25
  • Alcohol by Volume:5%
  • Varietal Composition: 47% Merlot, 35% Malbec, 10% Petite Sirah, 8% Cabernet Sauvignon
  • Aromas: Black currant, plum and blueberry pie, hints of tobacco and leather
  • Flavors: Dark berries, plums and vanilla
  • Structure: Full bodied with a savory, richly-dense mouthfeel and lingering finish
  • Oak Regime: 60% new, French Oak, aged 26 months
  • Sourcing: Santa Lucia Highlands, Arroyo Seco, San Antonio Valley, Paso Robles

About Hahn Family Wines

Hahn Family Wines is a family-owned winery located in the Santa Lucia Highlands (SLH) appellation of Monterey County, California. Founders Nicolaus (Nicky) and Gaby Hahn purchased Smith & Hook Winery in Monterey County (now the Santa Lucia Highlands AVA) in the late 1970s and have made wine there since 1980. Early on, Nicky Hahn saw the unique wine grape growing potential of SLH, and in 1988, spearheaded efforts to establish SLH as an American Viticulture Area (1991). Today, Hahn Family Wines has one of the largest family-owned shares of planted vines in the region, with more than 1,100 vineyard acres ranging in elevation from 200 to 1,200 feet. These vineyards offer a diverse selection of terroir for growing Pinot Noir, Chardonnay and other grape varieties. Hahn Family Wines’ brand portfolio includes Hahn, Hahn SLH, Lucienne, Smith & Hook and Boneshaker.

For more information, visit www.hahnwines.com. Like Hahn Family Wines at Facebook.com/HahnFamilyWines or follow Hahn on Twitter at @HahnWines.

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