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The Excellence Trap: Why Prestige, Certification, and Innovation Do Not Always Pay
What Michelin stars, Italian appellations, and no-alcohol wine reveal about the economics of differentiation By Angelo A. Camillo, PhD, MBAAssociate Professor, Wine Business Institute, Sonoma State...
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Success and Failure in Wine Country: Why Some Wine Companies Succeed While Others Fail in the Era of Super AI
The global wine industry is living through the same storm, but its companies are not ending up in the same place. In May 2026, the...
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Beyond the Hotel Playbook: What Hilton, Marriott and Accor's Ad Wars Mean for Wine Tourism
Three global hotel chains are running three different marketing strategies to win the same guest. Wineries and Wine Tourism Managers should study why they can afford to diverge — and what a far smaller,...
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Spillovers on Tap: How AVAs Benefit Local Brewery Growth
Evidence of Regional Spillovers from Wine Country to Craft BrewingBy: Matthew McMahon, PhD; Sarah Quintanar, PhD; Gary Wagner, PhDGuest Editor: Angelo A. Camillo, PhD Introduction American Viticultural...
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The AI Revolution: From Silicon Valley to the Vineyard
From Silicon Valley to the VineyardFrom Silicon Valley to the VineyardBy Angelo A. Camillo, PhD, June 1st, 2026 — Technology & Industry Analysis A generation ago, investors poured billions into internet...
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Hello and Welcome to New Zealand – the New Land of the World of Wine
Kia ora, nau mai ki Aotearoa – te whenua hou o te ao waina.This is the Māori greeting you receive when visiting New Zealand Wine Country: Small with a Global Benchmark. By Angelo A. Camillo, PhD,...
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Strategic International Restaurant Development: From Concept to Production 
Part of the Advances in Hospitality, Tourism, and the Services Industry Book Series by Angelo Camillo (Sonoma State University, USA)  May 3rd – Foodservice industry operators today must concern...
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Afternoon Brief, December 14
The Great Haut-Brion Price Hack: It's no surprise that the most expensive wine traded on the Liv-Ex fine wine exchange in 2018 was one that dragged the superlatives from the critics. Such wines are obviously...
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Afternoon Brief, December 10
A 31% Increase in Number of California Wineries Makes Financial Success That Much Harder: The global investment firm Rabobank November 2018 Wine Quarterly included a few important takeaways from the Wine...