People,Cheers,Celebration,Toast,Happiness,Togetherness,Concept
The Astounding Impact of Come Over October: Demanding Attention and Opening Minds
Come Over October Is Driving Wine Conversations — And Sales  By Kathleen Willcox  Come Over October (COO) was launched in May 2024 as a grassroots movement designed to celebrate the social...
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U.S. Wine Trade Alliance Media Roundtable: The Trouble with Tariffs
The “existential” threat of re-imposed European wine tariffs By Jeff Siegel Former President Donald Trump’s call for renewed tariffs on European wine if he’s elected  president were met with a flurry...
COO
One Sure Thing: The Congressional Wine Caucus (WineAmerica)
There are currently 150 Congressional Wine Caucus members in the House and Senate, and once the election is settled, WineAmerica will work with the CWC to recruit additional legislators. By Jim Trezise,...
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Building Relationships: The Changing Dynamic Between Producer and Distributor
Waiting for your distributor to find the time and sales power to sell your wines is no longer good enough. By Jeff Siegel For years — decades, even — the relationship between a winery and its distributor...
Alice Feiring
Turning the Tables on Alice Feiring
By Carl Giavanti Alice Feiring launched her ongoing website, The Feiring Line, in 2011. She is mostly known as an author, writing six books to date. The first was 2008’s The Battle for Wine and Love:...
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Ready for a Seasonal Sales Boost? Create a Winning TikTok Campaign
The holidays are around the corner and 2025 budgets are being allotted. TikTok should be in your marketing plan. By Melanie Young Recent changes allowing wine advertising on the TikTok social media...
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Maximizing Vineyard Resilience: How Smart Heat Protection Can Enhance Grape Quality & Boost Profits
Learn how innovative trellis and canopy systems can protect your vines from extreme heat, improve grape quality, and increase your vineyard’s profitability In an era of increasingly unpredictable weather...
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Wine Industry Insiders with Karen MacNeil
In this episode, George interviews Karen MacNeil, Author of The Wine Bible and Editor of WineSpeed. Karen shares how she became a journalist in New York, even with 324 rejections before selling her first...
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Pairing Wine with Multicultural Cuisine:  J Winery’s ‘Shifting the Lens’ Program Is Breaking Old Paradigms
By Dr. Liz Thach, MW Chef Rashida Holmes grew up enjoying the delicious Afro-Caribbean soul food recipes passed down by her mother and grandmother from Barbados.  She remembers when she was three...
DREAM LABEL
Space for All: Living the DREAM with Michigan Wine (Expert Editorial)
The Michigan Wine Collaborative is committed to increasing inclusion and access. By Emily Dockery The wine industry has been increasing efforts to close its diversity gap in recent years. Many initiatives...
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