Wine Business Editorial

State of the Industry: Tech Adoption in Wineries

0
Ekos, a business management software for wineries, asked winemakers to give themselves a grade (A+ to F) on how well they utilize technology in...

Where Cannabis and Wine Meet: Cannabis Beverages

1
Cannabis-infused beverages are one of the most innovative and fastest-growing market segments within the cannabis industry. The segment shares the most in common with...

Winemakers: How Does Your Dirt Stack Up?

0
Want to know how your wines stack up against those in your particular AVA? Getting together and arranging a group tasting has always been a great idea, but the current pandemic, and the fact that it’s the craziest harvest ever, has made that even more difficult...

Charles Krug Winery Hosts Basecamp for PG&E to Assist Firefight

0
When disaster strikes, you do what comes naturally. And when you’ve been around as a viable business since 1861, there’s some deep-rooted innate corporate wisdom that rises to the fore, ready to fight on to face another day...

Turning the Tables on Ray Fister

0
By Carl Giavanti, Carl Giavanti Consulting "Turning the Tables - Interviewing the Interviewers" is a Q&A series profiling Wine Writers. We hope you'll discover more about the wine...

Grape and Bulk Market Activity Increases as Wineries Seek Ways to...

0
The Lightning Complex, or LMU fire, came earlier this year than Sonoma and Napa had experienced in recent years, so many of the vineyards had hanging fruit. A few whites had been harvested and early ripening Pinot Noir but those harvests were in the minority...

Making First Impressions with Secondary Packaging

0
Presentation packaging has many forms and their structure is as important as their design...

East Coast Wineries Crafting a Niche in the Vermouth Market

0
While the advent of craft, low volume contemporary Left Coast vermouth production dates to Andrew Quady's 1998 launch of VYA, its Right Coast rise by wineries originates in 2013 from New York's Channing Daughters initiating its VerVino line with several others south to Virginia, west to Wisconsin, and north to Vermont joining since....

Wineries Achieving DTC Success with Personalization, eCommerce Optimization, and Targeting Strategies

0
Day two of Wine Industry Network's Sales Symposium offered a multitude of data-driven insights for the direct-to-consumer oriented winery...

Pandemic Forces Change in Wineries’ Wholesale Strategy 

0
Dale Stratton is the owner of Five Points Consulting, LLC, a 35-plus year veteran on the wholesale side of the wine industry who previously worked for Constellation Brands, among others, offering insights into consumer and brand research and data...

Turning the Tables on Allen Meadows

0
Allen Meadows’ Burghound.com was the first of its kind to offer specialized, and more importantly, exhaustive coverage of a specific wine region/grape and pioneered the on-line format...

WIN Insiders with Benson Marketing Group: Sarah Jones-Gillihan

0
Wine Industry Network continues to explore virtual tastings and experiences catered to wine industry professionals...

Wine Industry Embracing Technology and Innovation to Drive Sales

1
There will be numerous changes that history will associate with 2020. For those involved in the wine industry, maybe the one that will best define the year is pivoting, adjusting on the fly to the additional ways to effectively do business...

Introducing The Independent Distributor Network: WIN Insiders with David Browne, V.P....

0
This edition of Wine Industry Network’s Insider Series focuses on the launch of the Independent Distributor Network (IDN). The newly launched organization was established to...

COVID-19 Restrictions Pushes East Coast Wineries Toward Reservation-Only Business Model

0
With tasting rooms and most wholesale accounts closed, wineries up and down the East Coast limped along early the COVID-19 pandemic, surviving on some combination of wine clubs, online sales, and curbside pickup through the slower spring months...