October 6, 2023
Sharing an experience creates new and loyal customers.
By Melanie Young
Sponsoring events can bring new customers to your wine brand through product sampling and social engagement. What’s...
October 2, 2023
Here is what wineries need to know if they plan to sell wine online for the first time.
By Kelly Martin
E-commerce wine sales makeup 23% of the total revenue in the U.S. DTC wine market. More wineries...
September 28, 2023
With a deadline looming, wineries face a complicated path to compliance with
California’s Statewide Waste Discharge Requirements
By Laurie Wachter
The California wine industry has been plagued by...
September 26, 2023
Winemakers across Europe, particularly in regions bearing PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) designations, uphold stringent regulations to safeguard the authenticity...
September 26, 2023
Producers are rethinking their devotion to the nobles.
By Kathleen Willcox
The last few years have not been kind to vitis vinifera. Damage from wildfires, hail storms, late and then early...
September 22, 2023
For winery owners navigating the dynamic landscape of the wine industry,
understanding the pivotal role of wine styles in marketing success is paramount.
By Chris Millard
In the intricate world...
September 21, 2023
What if your wine bottle label could do more? Thanks to connecting technologies like QR codes and NFC tags, each bottle presents opportunities to strengthen consumer relationships, capture vital consumer...
September 20, 2023
By Carl Giavanti
Kathleen Willcox is a freelance journalist whose work covers wine, beer, food and culture. She writes for Liquor.com, Wine Searcher, Wine Enthusiast and other publications (including...
September 19, 2023
Winemakers across Europe, particularly in regions bearing PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) designations, uphold stringent regulations to safeguard the authenticity...
September 18, 2023
All 50 states have wine producers — 10,637 in all — which preserve the land, hire local people, support suppliers, attract tourists, contribute to their local communities and pay lots of taxes on all levels....