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Expert Editorial: The Growing Demand for Premium, Artisanal Wines Among Gen Z Consumers
Artisanal wines resonate with Gen Z’s appreciation for craftsmanship and authenticity.  By Stephanie Franklin Recently, wineries have noticed a significant shift in younger wine consumers, particularly...
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Turning the Tables on Meg Maker
Meg Maker is a writer curious about nature, culture, food, wine and place. Her award-winning work appears in her own publication, Terroir Review, and other trade and lifestyle outlets, and has won...
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Get in the Game: Partnerships for Mid-Size Brands in Sports & Entertainment
Grassroots support and blazing new paths can be a winning ticket. By Melanie Young Sports and entertainment partnerships can connect wine brands with new, younger and more diverse drinking age customers....
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Credit Where It’s Due: The Unsung Heroes of the Winery
The people winemakers rely on are often performing the most important aspects of production. By Janice Williams When we think about the stars of winemaking, the winemaker often stands in the limelight....
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OpEd: Do Not Talk About What Younger Consumers Think About Wine Unless You're Under 30
Want to learn about younger wine consumers? Watch and listen. By Randy Caparoso (with Anna Delgado)   “When was the last time a wine writer sat down to have a glass with a young person?”...
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Expert Editorial: U.S. Government Continues Investigation of Glass Container Imports
Department of Commerce’s early determinations mirror industry and workforce concerns. By Scott DeFife   The June announcement that the U.S. Department of Commerce preliminarily determined the government...
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Are Things Getting Better for the Wine Industry? SVB Says Yes — and No
Silicon Valley Bank’s annual Direct to Consumer report cites growing visitation numbers and declining DtC volume sales By Jeff Siegel   Rob McMillan The news is mixed in Silicon Valley Bank’s 2024...
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The Farm Bill: Why It Matters to the Wine Industry (WineAmerica)
The Farm Bill is essential to viticulture in America and is always a big ticket agenda item for WineAmerica. By Michael Kaiser Wine is a value-added agricultural product. It is taken from a raw product...
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Tasting Room Expertise: Improve Your Profits with Tours
I have given more than 4,000 winery tours, and I’m convinced that people who go on tour buy more and join wine clubs at a higher rate. By Craig Root   Budweiser plants offer tours. The Jelly Belly...
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Turning The Tables on Kate Dingwall
By Carl Giavanti   Kate DIngwall By day, Kate Dingwall is a writer, editor and photographer covering the intersection between spirits, business, culture and travel. By night, she’s a WSET-trained...
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