Afternoon Brief

Afternoon Brief, May 28

THURSDAY, MAY 28

FEATURED ARTICLE

Proper Training in Your Tasting Room Can Increase Sales and Employee Retention
I’ve done a lot of tasting room evaluations, and one thing that always baffles me is the poor initial and ongoing training for new and veteran staff…

TODAY’S NEWS

Alternative Wine Offers Opportunities, but Barriers Persist
Demand is growing among regular wine drinkers for alternative wines – including natural, organic and sustainable products – but challenges include limited choice, negative value perceptions and a lack of engagement with older consumers…

Federal Judge Rejects Emergency Bid to Strip The Wine School of Philadelphia of Its Trademarked Name
A federal judge has denied an emergency legal effort to force the Wine School of Philadelphia to stop using the name “Philly Wine School,” a name the court found has been publicly associated with the school since at least 2005…

How AI Search Will Decide If Your Brand or Business Is Relevant Online

Taste Communication Costs Wine Industry Seven Million New Consumers

Napa Valley Grapegrowers Break Ground on the Patrick Foley Center for Grape Growing & Farmworker Education

Registration Open for 2026 California Agritourism Summit Sept. 23-25

San Diego County Wine Industry Shows Resilience Despite National Slowdown, Report Says

Truss Wines Introduces New Tasting Space in Westside Paso Robles

Paso Wine Fest 2026 Sees Strong Attendance Across Weekend Events

Wine Industry Searches for Answers as US Alcohol Sales Slide

The 100-Point Wine Turn-off

Republic National Distributing Company to Axe 463 Jobs

French Vineyard Prices Fall Again as Bordeaux Leads Decline

BLOGS

This Oregon Winery Brings the Wright Stuff to Carlton

The Anderson Valley Wine Story Built by a Fire Captain, a Flight Attendant, and One Stubborn Goose

I Asked My AI What It Is. It Didn’t Know Either

A Storm in a Wine Glass

The Case for Wine

WINE INDUSTRY CAREERS

General Manager / VP of Operations
Adobe Road Winery – Petaluma, CA

Tasting Room Ambassador
Page Springs Cellars – Cornville, AZ

Seasonal Vineyard Worker
Meadowcreek Vineyards – Leighton, IA

More Wine Industry Jobs

PEOPLE

New Role for Wineamerica Executive Director Puts a Lot of Issues Squarely on His Plate

Acclaimed Chef Mark Dommen and Renowned Winemaker Thomas Rivers Brown Headline Exclusive Hestan Napa Winemaker Dinner

CellarTracker: Interview with Founder & CEO Eric LeVine About the Wine Management Platform

Australia’s Top Women Winemakers to Watch

Meet the Most Educated Person in Kosher Wine: Greg Raykher Earns Wine Diploma

WIN MARKETPLACE – GRAPES, BULK WINE & MORE

Contessa De Carneros Pinot Noir Offering – Grapes

2026 – Napa Valley – Petite Verdot – Grapes

2032 – Columbia Valley – Sauvignon Blanc – Bulk Wine

Rinieri CRV 132 Vine Hedger

More Marketplace Listings

SUPPLIER NEWS

How to Build a Wine Club Designed for Retention

Yamaha Agriculture Expands Prospr Capabilities with New Herbicide Attachment for Autonomous Horticultural Weed Control

Block 55 Brings Full-Floor Visibility and Intelligent Capacity Planning to Winery Table Management

Way to Choose Wine Bottle Manufacturers to Make Business Hike

More Supplier News

VINEYARD & WINERY

Unique Wine Producer in New Hampshire Touting a New Sparkling

Paso Wine Fest & White Wine Obsession

The 8 Best Naturally Low-Alcohol White Wines, According to Experts

Underground, Overground, Winemaking Free

Boisset Collection Announces Distribution Alignment with Southern Glazer’s Wine & Spirits and U.S. Sales Force Expansion

TODAY'S FEATURED VIDEO

Tags:

Awtomic, Block 55, Boisset Collection, California PD/GWSS Board, CellarTracker, Michael Kaiser, Napa Valley Grapegrowers, Paso Robles Wine Country Alliance, Southern Glazer’s Wine & Spirits, The Wine School of Philadelphia, Truss Wines, WineAmerica, World Wine Bottles & Packaging, Yamaha Agriculture

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