Home Afternoon Brief Afternoon Brief, November 30th Afternoon Brief Afternoon Brief, November 30th By Editor - November 30, 2021 137 0 Advertisement TUESDAY, NOVEMBER 30 TRENDING STORY Sotheby’s and Napa Valley Vintners Announce First-of-Its-Kind Partnership Napa Valley Vintners today announces the appointment of Sotheby’s as their new auction partner, marking the first time that Sotheby’s has partnered with a wine region to help connect wine consumers, collectors and connoisseurs to its wines… FEATURED ARTICLE WINnovation Award Winner: Tule Vision—Water Management with the Touch of a Button Tule Vision was released in 2020, emerging just as severe drought spread across the western U.S. Its timing couldn’t have better— because of the drought and an ever-increasing manpower shortage worsened by the COVID pandemic… TODAY’S NEWS Sales Gain Ground as New Year Approaches Americans spent 11% more than last year on domestic wines in the 12 months through October while the total value of winery direct-to-consumer (DTC) shipments rose 14% and the entire U.S. wine market gained 17% in total value to $78.5 billion… The COVID Accelerated Shift to Local Wine Is Set to Continue A consistent theme of consumer marketing manuals is the exhortation to remain ‘close’ to your customers. The meaning of this closeness has evolved over recent decades in developed world fast-moving consumer goods (FMCG) markets… From Burgundy to Oregon, Winemakers Reflect on What Matters All in a Day’s Work at Mcminnville Competition Hotter Idaho Summer Means Stronger Wine Flavors Virginia Wineries Association Announces Industry Achievement Award-Winners US Wine’s Future Still Big and Buttery Proposal to Grant Rioja Alavesa Wineries Greater Autonomy Withdrawn Brittany: France’s Newest Wine Region Provence Rosés Get Academic Chair The Regenerative Viticulture Association Promotes a Paradigm Shift in Spanish Vineyards Prowine Mumbai Comes to Successful Conclusion ‘Back to Normal’: Local Brands Trending in Indian Alcohol Sector but Mid-Range Drinks Feeling the Squeeze BLOGS Can Six Expulsions Salvage the Court of Master Sommeliers? The World’s Most Infamous Wine Comes from Scotland Supply Shortages Strike Walla Wallla Valley Wineries A Wine Geek’s Guide to Cabernet Sauvignon Clones Around the World Five Ways the Pandemic Has Affected Champagne WINEINDUSTRY.JOBS Tasting Room Associate Tank Garage Winery – Calistoga, CA, USA Night Shift Cellar Tech Rack & Riddle – Healdsburg, CA, USA Wine Club and DtC Coordinator King Estate Winery – Eugene, OR, USA More Wine Industry Jobs NORTH COAST WINE INDUSTRY EXPO Meet Market Trends with the Support of BevZero Expertise, Technology, and Innovative Solutions High Quality Imagery for All of Your Business Needs Present Your Wines with Wine Gift Boxes Enhance Your Wine Production Process from Grape to Bottle Hertis’ Full Range of Wine Closures and Products PEOPLE Dry Creek Vineyard Appoints Debbie Detrick as Chief Financial Officer Longtime Winemaker Donald Patz Talks Business, Wine and Life Derrick Westbrook Is Redefining Pairings with His Wine and Music Series Q&A with Herb Quady: Winemaker, Grower, Leader Makers of Hit Film Somm Launch Reality TV Show SUPPLIER NEWS Luxury Label Printing: Advanced Techniques and Innovative Examples to Inspire Your Brand Cuvaison Takes Hospitality to New Level with Redchirp’s Text Messaging Platform Could AI Technology Soon Replace Wine Expert Recommendations? Vinduino Introduces Irrigation-as-a-Service for Vineyard Management Companies, Announces 5th Generation Sensor Station More Supplier News VINEYARD & WINERY Frescobaldi Launches Its First Flagship Store on JD.com Wander + Ivy Adds a New Varietal to Its Lineup of Premium, Organic Single-Serve Wines—The Italian White Rabbit Ridge Winery Opens New Downtown Tasting Room ‘Clean’ Wine Range to List Shares on NYC Stock Market at Revised Price Barefoot Wines Partners with Summergate to Expand Reach in China Advertisement