New Jersey Based Importer Announces Milestone for Demi-Sec Wine Brand
New York, NY (MARCH 17, 2016)– Papi Demi-Sec, the leader of semi-sweet wines, has reached a significant milestone with surpassing 500,000 cases sold in the United States. The brand, which was introduced in April 2009, has grown rapidly in recent years, selling 170,000 cases in 2015 in NY, NJ, FL and MD.
A New Jersey based importer of quality wines and spirits, Simone International, is responsible for presenting this unique lineup of demi-sec wines to the U.S. The Papi Demi-Sec lineup boasts nine different varietals— Sauvignon Blanc, Pinot Grigio, Moscato, Dolcetto Gran Cuvee, Rosato Gran Cuvee, Cabernet Sauvignon/Malbec Reserve, Sangria and its top sellers, Cabernet Sauvignon and Merlot. Simone International anticipates 225,000 cases of Papi Demi-Sec to be sold nationwide in 2016.
With suggested retail prices ranging from $7.99 to $12.99, Papi Demi-Sec Wines appeal to a variety of consumers who enjoy semi-sweet wines at an incomparable value. The brand is especially popular within the Latino community as its packaging and varietals are designed to attract Hispanic consumers.
Created with the finest Chilean grapes chosen from the most renowned grape growing region of Maule Valley, Papi Demi-Sec Wines are a result of the perfect balance of character and complexity due to Papi’s famous tradition and knowledge in the art of wine making.
Simone International is a leading importer of quality wines and spirits connecting consumers with a portfolio of distinctive beverages from great estates around the world including several regions of Italy, France, Chile, Spain, Peru and Argentina. For more information, visit SimoneInt.com.