New Expo focused exclusively on Wine, Craft Beer, Cider & Spirits Industries
Healdsburg, Calif., May 7, 2014 – The Wine Industry Network (WIN) today announced the launch of the U.S. Beverage Industry Expo, a new trade show and conference focused exclusively on the Wine, Craft Beer, Cider and Spirits industries.
“Our objective is simple; we want to establish an annual world-class business event for Wine, Craft Beer, Cider and Spirits professionals” said George Christie, President and CEO of Wine Industry Network. “These four industries are perfectly aligned to benefit from one combined trade show. This event will feature the best suppliers showcasing their products and services and an educational conference where attendees can listen to and learn from proven winners,” adds Christie.
The trade event will take place February 16th – 18th, 2016 at the Wardman Park Marriott in Washington DC. “We chose Washington DC for three reasons,” said Christie. “It’s an easy city to travel in to, it’s essentially neutral ground and will never be confused with being a regional or state show, and most importantly, Washington DC represents the American dream, which is exactly what every winemaker, brewer and distiller are chasing. It’s the perfect location for an event like this.”
Washington DC based WineAmerica, a National Association of American Wineries, is the Wine Industry Association partner for the Expo and will play a prominent role in identifying relevant topics and the experts invited to speak at the conference. “Our intent is to empower conference attendees with strategies and tactics designed to help member wineries enjoy an even higher level of success” says Michael Kaiser, Director of Communications for WineAmerica, Inc. Kaiser adds “There’s always been a spirit of cooperation in the wine industry and it’s a big reason for its success. We see a similar collaborative opportunity here with the Craft Beer, Cider and Spirits industries to establish a national, “must attend” business and networking event in our nation’s capital.”
The 1st year event will accommodate more than 300 exhibitors and 3,000 total attendees. Educational sessions will focus on all four categories and topics will include discussions on wine, beer, cider, and spirits production, marketing, sales, finance, and viticulture. Christie adds “nowhere in North America are these four industries growing faster than throughout the Eastern U.S. and although the specific products are different, there’s a lot of common ground. They share the same suppliers and in many cases, especially with regard to government regulations, the same challenges. They also share one more thing, a creative passion to produce the best products in the world and we’re incredibly proud to support that.”
In anticipation of exhibitor booths quickly selling out, reservations will be open beginning September 1st. For suppliers interested in exhibiting, a notification list is available to join at www.USBevExpo.com.
About the Wine Industry Network
Based in Healdsburg, California, WineIndustryNetwork.com is the wine industry’s most comprehensive and free business resource created specifically to help industry professionals locate and connect more easily with the industry’s best suppliers and service professionals. WIN also produces The North Coast Wine Industry Expo (WineIndustryExpo.com), based in Santa Rosa, California, and its online industry publication, the Wine Industry Advisor.