Wine's Big Move Towards the Middle: With hardly a day passing without reports of declining alcohol consumption – and new legislation accelerating rather than slowing the trend – the lower-alcohol category...
October 16, 2025 (Napa Valley, CA) — Shafer Vineyards is pleased to announce a new sales team bringing fresh energy and commitment to key markets, accounts, and consumers.
“Everyone at Shafer is...
Distilled Spirits Council Statement on the Federal Government Shutdown: The federal government shutdown will have a significant and detrimental impact on the Tax and Trade Bureau (TTB), the lead federal...
September 30, 2025 (Napa Valley, CA) — Shafer Vineyards, one of Napa Valley’s most recognized historic wineries, is pleased to announce a new distribution partnership with Empire Merchants to represent...
September 8, 2025 (Napa Valley, CA) — Shafer Vineyards, one of Napa Valley’s most historic wineries, is proud to announce the appointment of a new leadership team to guide the estate into its next...
August 18, 2025 (Napa Valley, CA) — Shafer Vineyards, one of Napa Valley’s most renowned historic wine estates, today announced a strategic national realignment of its wholesale business, partnering...
DTC Shipment Volume Down 13% in June: Total winery direct-to-consumer (DTC) shipment value dropped by less than 1% to $149 million in June, according to WineBusiness Analytics/Sovos ShipCompliant.
July 25, 2025 (Napa Valley, CA) — Shafer Vineyards, one of Napa Valley’s most renowned wineries, is proud to announce the appointment of Christopher Avery as its new Chief Executive Officer.
Christopher...
First membership program of its kind in Shafer’s near 50-year history
June 9, 2025, Napa Valley, California — Shafer Vineyards, one of Napa Valley’s most renowned historic wineries, is proud to announce...
Napa Valley, CA – August 20, 2024 – Shafer Vineyards, one of Napa Valley’s most historic names in winemaking, announces the debut of new packaging for its portfolio, with a spotlight on its flagship Cabernet...
