Bottom,View,Of,Multiracial,Group,Of,Friends,Having,Drinks,In
Building Bridges: WMC Targets New Audiences for National Survey
A new study targeted more than 1,500 consumers between ages 21 and 39, and included both wine and non-wine drinkers. By Jeff Siegel Could the future of the wine business rest with millennials as they...
A,Row,Of,Stainless,Steel,Fermentation,Wine,Tanks,Against,Clouds
Wine Duty Drawback: Boosting Exports or Hurting Domestic Growers?
This government trade policy is a double-edged sword By Jeff Siegel Stuart Spencer, a winemaker and the executive director of the Lodi Winegrape Commission, is hardly an investigative journalist, the...
Tariffs,And,Taxes,In,Usa,Concept
U.S. Wine Trade Alliance Media Roundtable: The Trouble with Tariffs
The “existential” threat of re-imposed European wine tariffs By Jeff Siegel Former President Donald Trump’s call for renewed tariffs on European wine if he’s elected  president were met with a flurry...
Bottles,Of,Wine,In,Cellar
Building Relationships: The Changing Dynamic Between Producer and Distributor
Waiting for your distributor to find the time and sales power to sell your wines is no longer good enough. By Jeff Siegel For years — decades, even — the relationship between a winery and its distributor...
Creative,Design,Of,A,Full,Wineglass,Made,With,Corks,From
Wine Reacts to Anti-Alcohol Messaging with New Marketing Strategies
Can marketing campaigns and positive press save the wine industry? Sometime next year, the Wine Institute will do something it hasn’t done in decades: launch a wine marketing campaign. “Wine Institute...
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How Was Wine Blindsided by Recent Trends in Consumption and Demand? Pick a Reason.
Is it any surprise that not enough people in the wine business noticed the anti-drinking efforts and tried to do something about them? Probably not. Over the last couple of years, the wine business has...
Old,Wooden,Wine,Barrels,Stacked,In,A,Cellar,In,Order
Navigating Winery Succession: Proactive Strategies for a Changing Market
Today, estate planning must take into account options such as selling the property to a third party, a merger or acquisition, or even just closing it.  By Jeff Siegel Succession and estate planning...
Friends,Red,Wine,Tasting,Fine,Dining,Experience,At,A,Vineyard
Wine Clubs Still Struggling: New WMC Study Features Consumer Feedback on Why
Much of the news at this year’s Wine Mark Council Direct-to-Consumer report was not especially new: Improved, though still lagging, tasting room visitor numbers
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Clear as Glass: Wine Bottle Importers Are Being Investigated by the Feds
Sometime early next year, the federal government should conclude its investigation into whether some imported glass wine bottles are being sold at ...
Red wine bottle and vintage corkscrew
Are Things Getting Better for the Wine Industry? SVB Says Yes — and No
Silicon Valley Bank’s annual Direct to Consumer report cites growing visitation numbers and declining DtC volume sales By Jeff Siegel   Rob McMillan The news is mixed in Silicon Valley Bank’s 2024...
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