Tag: Gen z
OpEd: What Dylan Has to Do with Mondavi, the History of...
When it comes to wine choice, consumers have always been more sophisticated than industry professionals.
By Randy Caparoso
I started out on Burgundy but soon hit...
Follow the Crowd: Lure New Consumers by Matching Gen Z’s Preferences...
It wasn’t so long ago that millennials were “killing” everything from dining rooms to the canned tuna industry. More recently, Silicon Valley Bank’s 2022...
Want to Fuel Your Winery’s Future Growth? Engage Women and Younger...
By Andrea Smalling and Cathy Huyghe
This year, WineDirect and Enolytics partnered to create their ground-breaking 2021 DTC Impact Report, pairing WineDirect’s robust consumer behavior...
