April 21, 2026
The acquisition brings together agency, research, and consumer discovery under one roof — and expands Wine Cellar Door’s reach to four new markets
April 21, 2026 (London, UK) — 5forests today announced...
January 19, 2026
January 19, 2026 (San Francisco, CA) — 5forests, the marketing agency behind the Commerce7 for WordPress plugin used by over 800 wineries worldwide, today announced the launch of Abbi,...
September 25, 2025
September 25, 2025 (London, UK) — Wine marketing strategist Polly Hammond, founder of the award-winning agency 5forests, today announced the launch of Wine Culture Lab, the industry’s...
July 16, 2025
In this episode of the WIN Insider Series, George Christie sits down with Polly Hammond, Founder and CEO of the international wine marketing agency 5forests, for a candid and thought-provoking conversation...
April 22, 2025
TWE Experiments with 'Elite' Mildew and Drought-Resilient Grapevines:
Australian wine producers are hoping that a new trial in Coonawarra by Treasury Wine Estates (TWE) will future-proof the country’s...
April 22, 2025
[Bordeaux | April 22, 2025] — 5forests, the award-winning marketing agency for the wine industry, has launched The Wine Marketer’s Radar, a new weekly series built to keep wine marketers...
January 24, 2025
In this interactive 1-hour webinar with 5forests, they’ll explore how true accessibility can be a powerful growth lever for wineries and other online businesses. You’ll learn the core principles of...
Wine’s Most Inspiring People 2025: Polly Hammond — Driving Growth Through Strategic Digital Outreach
January 15, 2025
By Kathleen Willcox
Polly Hammond has been touting the power and potential of digital marketing for decades — well before most anyone in the wine industry had a working e-commerce site. But when...
October 3, 2024
Wine Marketing Surfs the Youth Edge: Trying to attract new wine drinkers is a sensible policy, but how young do some campaigns want them to be?
October 1, 2024
The All New 2024 Sonoma County Wine Celebration Raises Nearly $1.6 Million: These proceeds will continue to fund SCVF Community Grants for nonprofit organizations in the areas of education & literacy,...








