Wine Business Editorial

Pouring Profitability into a Flattening Market

By Kyle Sawyer, President ICC NW With wine industry trends pointing to a flattening of demand, and customers resistant to increases in pricing, now is a...

The Importance of Your Logo

Is your logo aging well? A good logo is a visual representation of your company’s identity. It provides information for potential customers and makes...

Wine’s Most Inspiring People 2019: The Vine Whisperer

Anybody growing grapes in the Santa Cruz Mountains has heard the name Prudy Foxx. If they have a true love of the vine and all it stands for, they’ve hired her to help them grow the best grapes possible. Foxx is a well-known, well-traveled, and well-schooled viticultural consultant, helping vineyard owners decide the best varieties to grow and how best to grow them in their particular microclimate. And here in the mountains, everything is microclimate.

DTC Channel Is Reaching Maturity for Wine

Larry Cormier, General Manager, ShipCompliance by Sovos, presented the topline results from their annual Direct to Consumer Wine Shipping Report based on the 8...

Wine’s Most Inspiring People 2019: A Role Model and Advocate for...

Dina Opici is President of Opici Family Distributing, a family-owned wine and spirits distribution company based in Glen Rock, New Jersey, established by her great-grandparents, Joseph and Esther Opici in 1934, then led for over 40 years by her grandparents, Hubert and Rose Opici, beginning in 1944. The company is part of The Opici Group, which also includes and the import business, Opici Wines.

The Most Important Elements of Sales

In many wineries, sales training in sketchy at best. So, this week’s blog covers some the basics of sales training that are often overlooked.  If...

Wine’s Most Inspiring People 2019: Striving for Quality and Uniqueness

Roman Roth's competitive fire was mentioned by many of his associates. It has driven Wolffer Estate to star status in a wine region that now occupies an international stage with Roth playing a leading role during that ascent. It has earned him, besides numerous accolades and critical acclaim, recognition as one of Wine’s Most Inspiring People.

Wine’s Most Inspiring People 2019: A Wine Communication Artist

As one gets to know Brown and follows her unconventional life to where it has lead her now – to the top of the wine writing heap – it becomes evident that this simple belief, or really practice, has been the reason her life has been an adventure. Not an adventure of extreme sports or pushing the limits, but an adventure of exploration. She chooses a path and excels, then may choose another path and give that avenue her full attention.

Off Premise and On-Premise Battle Royale

I have seen things. I have been on the front lines, and it was horrific. The fight was between budgets and brands. The fight...

Wine’s Most Inspiring People 2019: Washington’s Terroir Scientist and Explorer

“I was once like the Indiana Jones of Himalayan geology,” said Kevin Pogue PhD. He explains the cultural, political and topographical setting of his research sites in northwestern Pakistan would have made the famous fictional explorer feel right at home. World changes caused this Washington based geologist to turn his attentions from ancient lands across the globe to those under the vines. The vineyards of the Pacific Northwest have never been the same.

From Vine to Table: The Case for Sustainability

We are at a critical juncture in the consumer packaged goods space. And it can’t be ignored. The combination of product integrity, recyclability, and overall environmental impact is driving shoppers’ buying decisions.

Wine’s Most Inspiring People 2019: An Outspoken Voice for the Little...

Some see Tom Wark as an advocate for the wine industry, given his role as the Executive Director of National Association of Wine Retailers since 2007, but he prefers to think of himself as an outspoken voice for the “little guy.” Since 2004, he’s been unapologetically airing concerns over the three-tier distribution system and lack of consumer choice in the marketplace, lambasting what he terms “rent seeking, special interests and other self serving groups.”

Wine’s Most Inspiring People 2019: Adventurous Winemaker and Mensch

Many know Mick Schroeter’s talents in winemaking and his path from the big reds of Penfold’s to the delicate Russian River Valley Chardonnays and Pinot Noirs of his current gig as Head of Winemaking at Sonoma-Cutrer, as well as his entry to Sonoma County wines at Geyser Peak where their Sauvignon Blanc became the standard bearer for U.S. produced wines of this variety.

What Your Guests Want From You?

The title of this blog, “What Your Guests Want From You,” is somewhat disingenuous. All businesses have many different types of customers, though in...

Wine’s Most Inspiring People 2019: Oregon’s Wine Culture Disruptor

Right from the get go, it was a lively curiosity grounded in unpretentiousness that led Ryan Harms to the Oregon terroir and marked his ascent as CEO of one of the biggest brands in the state.