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TAC-Box by HotSpot AG: Transforming Vineyard Operations with Smart Solutions
HotSpot AG founder James Nichols lived the daily challenges of farming when he returned home to Hanford after his UC Davis graduation. His family tasked him with implementing a water budget for irrigating...
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Turrentine Brokerage: 50 Years of Excellence and Reliability in the Wine Industry
This year’s harvest is coming to a close with what appears to be an excellent vintage. However, the wine industry is facing worrisome challenges from a changing marketplace, accentuated by declining consumption,...
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Say Goodbye to Manual Irrigation – Discover Verdi's Automation Solutions
Verdi’s mission is to make modern irrigation automation accessible to all growers, regardless of vineyard size or type of irrigation system — even manual systems can be automated.  Most automation...
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Tasting Room Expertise: Onsite Polling to Improve Performance
Asking visitors their opinion can clarify your tasting room directives. By Craig Root If you’re like me, you’re probably numb to polling requests. Every restaurant, phone company, plumbing company,...
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Uncorking Profitability: Cost Cutting and Revenue Generating Strategies for Wineries (Expert Editorial)
Understanding and implementing cost-cutting measures can make the difference between thriving and merely surviving in the current economic climate. By Kevin Krakora The wine industry, with its blend...
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Precision Viticulture’s Recipe: Art + Observation + Technology (But Not Always)
Winegrowers are drilling down to create optimal soil and circumstances. By Kathleen Willcox  Winemaking has always been a marriage — or, at times, a compromise — between art and science. In recent...
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Finish Strong: End-of-Year Sales & Engagement Tactics
Unlock Proven Strategies to Boost Winery Sales and Engagement this Holiday Season! With the holiday rush in full swing, wineries are eager to capitalize on OND (October, November, December) sales. In...
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Wine Industry Insiders with Glenn Proctor
In this episode, George interviews Glenn Proctor, Co-Owner and Partner at the Ciatti Company. He shares the story of his family’s deep roots in Dry Creek, their winery during Prohibition, and his...
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Unnecessary Disruption: How Wine Tariffs Are Detrimental to U.S. Businesses (Expert Editorial)
The wine industry is at a critical juncture, and collective action is essential to prevent policies that could have long-lasting negative effects.  By Ben Aneff Tariffs on European Union (EU)...
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Traditions and Authenticity Behind the Wines of PGI Thracian Lowlands
Winemakers throughout Europe, especially in PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) regions, follow strict standards to preserve the authenticity and heritage...
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