Wine Business Editorial

Insights from Ciatti’s Market Update Webinar

Today senior members of the Ciatti Company, a major player in global grape and wine brokering, invited other experts in vineyard real estate and beverage industry to join them on a webinar to discuss the state of the wine market, what changes we will see and what the future may bring. 

Pierce’s Disease Resistant Vines Now a Reality After Years of Research

Carrying a heavy economic burden for those areas of the country with infestation of the glassy winged sharpshooter (GWSS), Pierce’s disease is a plant pathogen, transmitted exclusively by sap-feeding insects...

The Future of Virtual Wine Tourism

The Future of Virtual Wine Tourism: In the past few months, many wineries have had to figure out how to schedule virtual tastings, but this is only one aspect of online wine tourism...

Lessons from Down Under: Three Master Winemakers share their COVID Harvest...

This webinar is a rare opportunity to hear, first hand, from three master winemakers who, without warning, had to navigate harvest with the sudden lockdown restrictions. These winemakers share their experience, insights, and lessons learned with Jamie Gilchrist, Co-Founder and Director of Sales, vintrace wine production software, based in Melbourne, Australia.

First CIA Wine Management Master’s Degree Students Graduate to Abysmal Job...

First CIA Wine Management Master’s Degree Students Graduate to Abysmal Job Market: The class of 2020 not only got ripped off by not having proms, senior skip days, college visits and graduation ceremonies, but now the graduates cannot find jobs…in just about any field of study...

Interview with John Hinman: Pending ABC Emergency Order Puts Alcohol License...

“They will be able to shut down a licensee after a hearing on a five days notice,” says John Hinman, founding partner of Hinman...

The First Wineries Re-Opened This Weekend, but Restrictions Still Present a...

Wise Villa Winery became one of the first wineries to reopen nationally, with a few states beginning to remove their stay-at-home orders and allow customers back inside albeit without tastings. 

Turning the Tables on Amy Glynn

"Turning the Tables - Interviewing the Interviewers" is a Q&A series profiling Wine Writers. Amy Glynn is an award-winning poet and essayist whose work appears widely in journals and anthologies including The Best American Poetry.

Sonoma Wineries Are Itching to Open Up Their Doors and Invite...

The shelter-in-place order has been hard on wineries that rely on tasting room and on-premise sales as well as their front line allies, tasting room staff and waiters, who have been out of a job...

Should Your Winery Engage a PR Agency to Amplify Its Message?

During these unprecedented times of the COVID-19 pandemic, winery doors were abruptly shut to the public...

Marketing During a Crisis: Tips to Pivot Your Marketing Messages (Webinar)

In this 30-minute webinar, Susan DeMatei of WineGlass Marketing, a direct marketing agency serving the wine industry, shares insights into why understanding consumer psychology and the underlying emotions is critical when advertising during a crisis.

A New Chapter for Virginia Sparkling Wines

Virginia’s first all-round custom sparkling wine facility will soon offer traditional method sparkling production services to Virginia wineries, their point of sale clients, and consumers. A graduate of Virginia Sparkling Company logoEngland’s Plumpton College, Elliott Watkins, will oversee operations at the Virginia Sparkling Company (VSC), an adjunct of his family’s Veritas and Flying Fox operations...

Marketing During a Crisis – Tips to Pivot Your Marketing Messages

Recession Marketing ProTip: Understanding consumer psychology and the underlying emotions is critical when advertising during a recession.  In the wine industry, we don’t typically analyze...

What Are the Top Ten Free Online Wine Education Options?

By Fiona Fang and Liz Thach One of the most fascinating aspects of wine, according to many wine aficionados, is that there is always something...

Pandemic Ecommerce Tactics for Wineries to Implement Now

Plus strategies to set up for sustainable ecommerce success In response to the recent COVID-19 pandemic crisis, the difficult realities that have forced us to...