BoldPredictions_Liz
2020 Will Bring an Explosion in Non-Traditional Packaging
Liz Paquette, Director of Brand and Head of Consumer Insights at Drizly predicts that 2020 is going to bring an explosion of non-traditional packaging variants, with a particular focus on the Ready to...
BoldPredictions_Jim
Wine Industry Well Equipped to Meet Climate Change Challenges
“Wine people are interested in surviving and succeeding and will work within the natural boundaries they are given,” says Jim Trezise, President of WineAmerica. He has his finger on the pulse of the wine...
Ellen Landis
Turning the Tables on Ellen Landis
“Turning the Tables – Interviewing the Interviewers” is a Q&A series profiling Wine Writers. We hope you’ll discover more about the wine writers you know, and learn about many others.
BoldPredictions_Cheryl
True Consumer Choice Beginning to Impact Alcoholic Beverage Industry
Cheryl Durzy, CEO and founder of Liberation Distribution (LibDib), thinks the time for real consumer choice in the alcoholic beverage industry is about to dawn as consumer behavior, retailer services,...
E Column logo
Good Customer Service: It’s All About the Small Things
As we get closer to the upcoming holidays, you are going to see more winery visitors in the hospitality center. Wineries will experience more over the phone orders and more online orders. However, as busy...
BoldPredictions_Mike
Within Five Years Entire Brands Will Be Created Through Pre-Production Personalization
Within Five Years Entire Brands Will Be Created Through Pre-Production Personalization: “Within five years you will see entire brands created through pre-production personalization by flavor and shopper...
BoldPredictions_Carolyn
3 Years of Hurt on Horizon, but Despite Challenges Wine Remains Relevant
Few people have the vantage point of Carolyn Wente, 4th generation winegrower and CEO of Wente Vineyards in the Livermore Valley.
E Column logo
What’s in a Name?
If you want to sell something, the first step is to introduce yourself, and not just by saying: “Do you need help?” but by giving them your name, “Hello, I’m Susan, may I help you?” The second step is...
SLO wine country
AVA Update: SLO to Be Recognized
by Andrew Chalk Ask the American wine consumer to describe San Luis Obispo wine and they will likely tell you about the Paso Robles AVA, its pioneering role in growing Rhône varieties, its first class...
E Column logo
Are You Ready for the Weekend?
Happy Thanksgiving! After a wonderful day with family and friends, it is back to work on Friday and through the weekend for some of the busiest days of your year. You should be smiling non-stop for three...
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