When a guest objects to the price of one of your products, don’t be discouraged. Many times an objection to the price is the first signal that they really want to buy the product you are selling. If guests...
This is a busy week, both personally and in business, so I will make today’s blog brief.
As Black Friday is the biggest sales day for most businesses in the U.S. (and even in countries where they don’t...
Black Friday and the December holidays are quick approaching, which means you are busy, busy, busy for a couple of months. As most people seem to be rather stressed at this time, it helps if you go out...
Business owners may spend a lot of time planning ways to motivate staff and managers. However, it seems that starting with why staff members are not motivated should be the first step in the process. If...
The scariest thing about Halloween is that it makes us realize how little time we have left in this year. Which means that if you haven’t already rolled out your holiday selling plans, now is the time....
As I was wandering through the Internet I found some great information on customer service on Help Scout. The article was actually a compilation of quotes, facts and statistics from different companies...
The words you use to describe your clients are important.
Some people may dismiss the use of slightly different words such as customer or guest, service or engagement as just semantics. However the words...
I found an interesting article by Alexandra Braunstein in this week’s Target Marketing newsletter. The article explains three reasons why your customers may be ignoring your emails.
Ms. Braunstein starts...
I have been attending lots of meetings recently. While staff and management meetings are important, often they can take more time than they should and are not always as effective as you would like.
Meetings...
There are brands that stand out in the minds of consumers. How did they get to that place of prominence and how do you get there too? Some companies make it by putting large amounts of money, time and...
