Tag: data analytics

Here's a simplified breakdown of how data analytics can benefit your winery, drawing parallels to Billy Beane's Moneyball approach. By Nathan Westfall As a winery owner,...

—Alexandra Russell The 2022 Direct to Consumer Wine Shipping Report has been released, and the industry is likely breathing a collective sigh of relief. The...

—Jeff Siegel The good news for the wine business? Premium wine sales increased 21 percent in 2021, and another strong year will follow in 2022. The...

Hard seltzer's growth has slowed, and you’re a wine company trying to reach younger consumers—what do you do? —Jeff Siegel If you’re The Wine Group, you...