Home Industry News Releases Line 39 Launches New Organic Wines to Recruit New Consumers

Line 39 Launches New Organic Wines to Recruit New Consumers

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LARKSPUR, Calif. – August 21- Line 39 Wines, a Top 20 Premium wine brand and Certified B Corporation expands its portfolio to reach shoppers in the growing Better for You category with the release of Line 39 Organic. Crafted by winemaker Alyssa Reynolds, Line 39 Organic includes three new wines sourced from California Certified Organic Farmers (CCOF): a 2022 Cabernet Sauvignon, Chardonnay, and Rosé (SRP $15).

These wines are created with careful attention to detail, excluding pesticides and prioritizing a low-intervention approach to winemaking, resulting in delicious, fruit-forward wines. Alyssa Reynolds emphasizes the connection between the wines and their origin, sharing, “My primary focus is sourcing fruit that captures the essence of the land. Each bottle of Line 39 Organic tells the story of these grapes and the winemaking community behind them.”

The Better for You category continues its growth in the wine industry with a 10.1% increase in off-premise sales vs. one year ago* driven by shopper focus on farming practices and nutritional content. 

Reynolds added, “Line 39 fans care about where their wine comes from and what they put in their bodies, so I am proud that we are producing a sustainable and certified organic product that is respectful of our environment and, of course, ready to be enjoyed today.”

Line 39’s core portfolio of wines are available nationally at most major retailers, with Line 39 Organic wines available at select retailers https://line39wines.com/pages/organic.

* “The “Better for You” Wine Category Continues to Expand.” Nielsen IQ, 12 Jan. 2023, nielseniq.com/global/en/insights/analysis/2023/the-better-for-you-wine-category-continues-to-expand/.

About Line 39 Wines

Line 39, a Certified B Corporation wine brand, strives to craft delicious, high-quality wines from premier vineyards throughout California. The Line 39 brand is devoted to crafting exceptional wines that reflect its commitment to the planet through sustainable farming practices prioritizing a healthy environment and vineyard. For more information, please visit www.line39wines.com.

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