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Afternoon Brief, August 31

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Is Sonoma Reaching 'Peak Wine'? : Wine industry growth has been a rocket for 20 years, its trend line drawn like a mountain incline on U.S. industry graphs. Since 1993, when 370 million gallons of wine were consumed in America, consumption has...

Visit Napa Valley Releases the 2016 Napa Valley Visitor Industry...

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May 4, 2017 -- Napa, CA – In recognition of National Travel and Tourism Week (May 7 – 13, 2017), Visit Napa Valley is...

Afternoon Brief, April 11

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Global Wine Production Falls in 2016 World wine output dropped in 2016, with volumes in France and Argentina seeing the largest declines, an international wine body said Tuesday...

Afternoon Brief: May 8

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Napa city planners ease up on 75% local-grape rule for wineries in industrial zones: A board member for the Commons, formerly Napa Valley Corporate Park, argued for the change, saying the clash of city and county rules has driven winemakers south to industrial sites near unincorporated Napa County Airport...

Afternoon Brief, August 4

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Wine brand heritage doesn’t matter, Glossing the Rex Goliath effect: The success of newer US wine brands such as Rex Goliath and Barefoot suggests a new generation places less value on provenance and heritage than on what the drinks say about them...

People: Steve Burns – Helping Guide the Wine Industry into a...

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“The successful associations are the ones that develop a plan and work together,” said Burns. He explained that having had some clients from outside the wine industry has helped him with clients within the industry. “We have to understand that in the wine business we have one product and we need to focus on that. It’s what holds us together.” Today at O’Donnell Lane, LLC, a marketing firm owned by Burns and his partner, Burns continues helping wineries and wine associations spread their message. Current clients include the Wine Institute of California, Middleton Family Winery, Chateau St. Michelle, and the Oregon Wine Board, all of whom are reaping the benefits of his energy and insights.