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The Tasting Room: Branding or Marketing

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In selling wine, especially in the tasting room, there is a difference between marketing and branding. Yes, the two are often co-mingled, but they...

A Full Suite of Direct to Consumer Sales Tools

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Microworks Wine Software provides a full suite of Direct to Consumer Sales tools designed specifically for Wineries. Featuring Tablet POS, Wine Club, Inventory, Compliance,...

Take Control of Your Brand with On-Demand Label Printing Solutions

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Take control of your Wine Label Production by printing your labels yourself. This new option offers a host of benefits including: simplifying and streamlining...

Point of Sale 4.0

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Introducing OrderPort Point of Sale 4.0! See all the great features at booth 343 at the Unified Symposium. With 4.0 accept EMV card payments...

Get Your Job Listing in Front of the Wine Industry for...

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Visit Wine Industry Network (WIN) at the Unified Wine and Grape Symposium booth 944 and ask us how to get your job opening listed...

VingDirect Performance Tracker Has Helped Family Wineries Increase New Wine Club...

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At VingDirect, we firmly believe “What Gets Measured Gets Managed!” Did you know that wine club revenue represents 80%+ of a winery’s DTC revenue?...

Creative Solutions to Drive Small Winery Marketing

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Marketing your small winery can seem overwhelming and challenging, especially for those of us with small shops with just one, or maybe a few employees. During harvest, there is never enough time to even think about marketing. Then by the time you get everything else done, from bottling to distribution, it’s almost harvest again! However, you know creative and customer-focused marketing is critical to the success of your winery.

Live Demo of Latest Club Processing Technology

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Stop by our booth for a live demo, customer testimonials and to find out how to get a free iPad for your tasting room!...

Direct to Consumer Tips and Demos of the Performance Tracker

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VingDirect founder, Tammy Boatright will be at Booth 2111 offering Direct to Consumer tips, recommendations & best practices for family wineries. There will also...

3 Reasons to Visit California Capsules at Unified

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California Capsules is a premier capsule supplier in the California and North American markets. We have a variety of stock screw cap, tin,...

Great Deals on Stock Capsules

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Stop by booth 1140 and visit the Maverick team! We will have our Customer Care, Sales and Technical Support team standing by to answer...

Get a Check-Up with the DTC Experts

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Our team of DTC Experts will be on site offering complimentary DTC Check Ups on January 25th and 26th. Stop by for actionable ideas...

Finding Fresh Insights in CPG Marketing Trends

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The adult beverage business does roughly 43% of total sales in the last 7 weeks of the year, and that makes the 4th quarter critical for all interested parties to hit their year end numbers.

Millennials on How Their Generation Engages with Wine

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The millennial consumer continues to rise in prominence for the wine industry, but being able to identify the important trends and mediums to connect, engage, and build loyalty with them is a challenge for traditional wine marketers.

Direct to Consumer Sales Made Easy!

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Are you looking to increase your Direct to Consumer Sales? Then stop by Booth #1721, meet the Microworks Team and check out our latest...