Tag: influencer
Beyond the Numbers: Building a Successful Wine Influencer Collaboration
Consider how an influencer will relate to your brand image and customers.
By Melanie Young
“Influencer” is a marketing term that’s recently exploded as fast and...
Hosting a Successful Media Fam Trip: Experts Weigh in on What...
Hosted trips are about introducing your brand, building relationships and delivering a memorable experience for guests to share back home.
By Melanie Young
Familiarization (aka “fam”)...
