Tag: DTC
DTC Symposium Recap: Engaging the Future
Sessions explored channels for improved
customer communication and audience interaction.
By Alexandra Russell
The 2023 Direct to Consumer Wine Symposium, which took place Jan. 18-19, was...
Politics, Science, Technology, Innovation and Controversy: Wine Industry Advisor’s Top Articles...
In 2022, Wine Industry Advisor continued its mission to provide you — our broad audience of professionals and enthusiasts — the latest, most important...
The State of DTC: A Year-End Conversation with Sovos ShipCompliant’s Alex...
DTC Expert Alex Koral reviews 2022 developments in the arena
and looks to the future of wine shipping.
Wine Industry Advisor is lucky to count...
DTC Lawsuits Are Failing to Reach Supreme Court Resolution
Despite several legal setbacks over the past year or two, there seems to be reason for optimism in the DTC realm, yes? Maybe not.
By...
Where DTC Sales Are Slowing to a Trickle, Where They’re Surging...
Two key reports on direct-to-consumer (DTC) wines sales have been released, and their findings make for fascinating — if, at times, alarming — reading.
By...
ULC’s Draft Shipping Changes Face Intense Industry Backlash
Will proposed standardization of shipping laws be an
unintentional setback?
By Jeff Siegel
This month, the Uniform Law Commission (ULC; an attorney committee otherwise best known...
![Today’s consumers are used to buying everything online and expect the same for their beverage alcohol choices. [iStock]](https://wineindustryadvisor.com/wp-content/uploads/2022/06/istockphoto-503805103-612x612-1-300x194.jpeg "Expert Editorial: 5 Myths About DTC Wine Shipping")
Expert Editorial: 5 Myths About DTC Wine Shipping
Here are five arguments made against DTC that just don’t hold up under scrutiny.
By Alex Koral
Americans spent more than $4 billion on DTC wine...
The Whole Package: Wine Needs to Create Memories with Each Delivery
There’s no question the wine market has changed dramatically since the early days of the COVID-19 pandemic. When wineries were forced to halt in-person...
DTC Crackdown: Understand State Laws to Avoid Entanglement
There could well be a silver lining in the number of states that have stepped up enforcement of direct to consumer (DTC) shipping regulations....
DTC Is Not One-Size-Fits-All
By fully understanding what kind of DTC markets are out there, and the different regulatory rules for each, wineries can position themselves to succeed...
Want to Fuel Your Winery’s Future Growth? Engage Women and Younger...
By Andrea Smalling and Cathy Huyghe
This year, WineDirect and Enolytics partnered to create their ground-breaking 2021 DTC Impact Report, pairing WineDirect’s robust consumer behavior...
Op Ed: What Do Wine Consumers Really Want?
They want what they want.
—Randy Caparoso
What do wine lovers want?
On one hand, every other day there seems to be a new "natural wine bar"...
WIN Webinar: How Online Discovery Is Transforming the Wine Industry in...
Benjamin Franklin once said, "The discovery of a wine is of greater moment than the discovery of a constellation. The universe is too full...
Leveraging QR Codes to Increase Wine Sales
Just a few years ago, QR codes were the anchovies of the wine label. A very specific product that consumers would either automatically gravitate...
WIN Webinar: DTC Wine Trends to Pay Attention to: Increasing Sophistication...
With more wineries adopting DTC, the wineries that architect a customer experience and modernize their operations, technology, and supply chain to meet the high...
