The Business of Vineyards

Understanding winegrape market trends is essential for grape growers to make informed decisions about grape varieties, pricing, sales strategy, quality standards, and long-term planning. Join us for an afternoon discussion with financial experts that will help you stay up to date on current market conditions and trends and understand the financials of grape growing in an ever-changing winegrape market.

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Agenda:

• 1:00pm: Welcome & Introduction
• 1:05pm – 2:10pm: Wine Industry Market Trends
  • Christian Klier, North Coast Grape Broker, Turrentine Brokerage
  • Marc Cuneo, Wine Broker/Partner, Turrentine Brokerage
• 2:10pm – 2:25pm: Break
• 2:25pm – 4:00pm: Roundtable Discussion: The Financials of Grape Growing
  • Sara Clover, VP – Underwriting, American AgCredit
  • John Somers, VP – Relationship Manager, Capital Markets, American AgCredit
  • Matt Clark, Senior Industry Analyst, Terrain