February 7, 2020
“Making wine is an art NOT a Business. Be an artist at that time and produce the best art. Selling wine is a business NOT an art. Have a business mindset and not the mindset of an artist.” A lot of people...
Picking a Distributor for Your Wine Brand Is Tough. Here’s Why You Should Go with a Beer Distributor
January 20, 2020
As a wine brand, one of the most important decisions you make is picking your distributor. Finding the right distributor to represent your brand is a tough task. Before you pick a distributor, there are...
January 9, 2020
by Andrew Chalk
When wine drinkers see Santa Lucia Highlands (SLH) on pinot noir or chardonnay bottles, they usually know that it is in California’s central coast. However, if you asked them where it...
January 9, 2020
11 points that you need to cover in your annual review meeting with your wine, beer, spirits and beverage distributor.
For the purposes of achieving your sales targets and maximizing your winery’s sales...
December 16, 2019
What wineries, distributors and importers need to do when making a off-premise chain call and how to call on Costco Wholesalers, Whole Foods Markets, Total Wines & More.
Understanding how chain stores...
November 27, 2019
by Andrew Chalk
Ask the American wine consumer to describe San Luis Obispo wine and they will likely tell you about the Paso Robles AVA, its pioneering role in growing Rhône varieties, its first class...
November 12, 2019
“Turning the Tables – Interviewing the Interviewers” ” is a Q&A series profiling Wine Writers. ERIC DEGERMAN is president/CEO for Great Northwest Wine — an award-winning news website that covers the wine...
October 16, 2019
The festive season is nearly upon us, the most critical trading time of the year for the wine business. Most restaurant outlets will expect November and December to be worth at least double their normal...
October 10, 2019
“Turning the Tables – Interviewing the Interviewers” ” is a Q&A series profiling Wine Writers. KAREN MACNEIL is one of the foremost wine experts in the United States...
September 25, 2019
by Liz Thach, MW
Many global wine regions recognize the benefits of working collaboratively with other regions, even forming associations and alliances to travel and market together. However, in some...