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Alex Koral

Alex Koral is a Senior Regulatory Counsel for Sovos ShipCompliant. He actively researches beverage alcohol regulations and market developments to inform development of Sovos’ ShipCompliant product and help educate the industry on compliance issues. Alex has worked with the company since 2015, after receiving his J.D. from the University of Colorado Law School.

Expert Editorial: 5 Myths About DTC Wine Shipping

Today’s consumers are used to buying everything online and expect the same for their beverage alcohol choices. [iStock]
Here are five arguments made against DTC that just don’t hold up under scrutiny. By Alex Koral   Americans spent more than $4 billion on DTC wine...

DTC Is Not One-Size-Fits-All

A DTC shipment (iStock)
By fully understanding what kind of DTC markets are out there, and the different regulatory rules for each, wineries can position themselves to succeed...

Expert Inspection of the Executive Order Promoting Competition in American Economy

Last year's Executive Order on Promoting Competition in the American Economy caused a great deal of buzz within the beverage alcohol industry. However, for...

DtC Expert Analysis: Lessons Learned in 2021, Predictions for 2022

wine delivery / istock
Looking back at 2021, there's been many—even if subtle—shifts in the beverage alcohol direct-to-consumer (DtC) space. More states are opening options for DtC shipping,...

Shipping Alcohol DtC—Retailers’ Trials and Tribulations

Retailers engaged in direct-to-consumer (DtC) shipping of beverage alcohol have faced unexpected setbacks in the last few months. —Alex Koral, Regulatory General Counsel, Sovos ShipCompliant Primarily,...

Understanding Fulfillment Houses Is Key to Regulating DtC Shipping 

Direct-to-consumer (DtC) alcohol shipping compliance is a complex network of moving parts, many of which are, by design, hidden from the public...
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