Home Industry News Releases Dalla Terra Winery Direct® Welcomes Chris Langan as National Sales Manager

Dalla Terra Winery Direct® Welcomes Chris Langan as National Sales Manager


(Oct. 7, 2021; Napa, CA) – Scott Ades, president of Dalla Terra Winery Direct® is pleased to announce that Chris Langan has joined the company as national sales manager as of October 1. In his role, Langan will oversee all aspects of national sales, working closely with each of Dalla Terra’s ten regional managers. As an integral part of the executive team, he will also help manage and support the company’s collaborative relationships with its distributor partners throughout the United States.

Langan brings over two decades of diverse experience in fine wine sales and management across all channels to his new role.  Starting in restaurants in Dallas more than 20 years ago, he also worked with Crawford Malone Fine Wine & Spirits for nearly a decade, where he eventually became vice president. During the next decade of his career, Chris took on direct sales roles on the supplier side at Terlato and K Vintners/Wines of Substance, where he held regional manager, strategic accounts manager and sales director titles. Most recently, he was vice president of sales for Sokol Blosser, one of the Willamette’s Valley’s legacy producers.

“I am thrilled to welcome Chris Langan to the Dalla Terra family,” says Scott Ades, president of Dalla Terra Winery Direct®. “Apart from his broad knowledge of the market, I am impressed by his energy, enthusiasm for Italian wines and his personable demeanor. He is an outstanding leader and is sure to be a great addition to our tight-knit team.”



“I am ecstatic to join this team of amazing people representing a group of the very best Italian producers. Italy continues to drive the import category, and Dalla Terra is the gold standard for representing Italian wineries in the US,” says Chris.  Although he grew up in Wisconsin, Chris has spent most of his career based in Texas, where he resides in Austin with his wife and four children. He loves to travel, is an avid vinyl collector, and is dedicated to raising funds for the Rett Syndrome Research Trust through local auctions, events, and advocacy.

About Dalla Terra Winery Direct®

Dalla Terra Winery Direct® is proud to work with some of the most esteemed family-owned wineries in Italy.  Dalla Terra means “Of the Earth” and represents a commitment to work alongside estates that are emblematic of their respective regions and of Italy as a whole.  For over 30 years Dalla Terra has been able to adapt to an ever-changing marketplace due to its highly curated portfolio and innovative business model.  By limiting the portfolio and only partnering with producers who share a dedication to the highest quality winemaking, authenticity and sustainable and progressive viticulture, Dalla Terra ensures that the products they help bring to the US market are remarkable standards of Italian wine.  Dalla Terra’s unique business model guarantees high-quality wines with extraordinary value by allowing their distributor partners to buy directly from the wineries.  This model results in the elimination of 20 – 25% of the standard markups on each bottle of wine, while passing those savings on to the consumer. For more information on Dalla Terra and the wineries they work with, go to www.dallaterra.com or call 707.259.5405.

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