Wine Industry Network is proud to announce and welcome Buffy Schaezlein as the company’s Member Relations Manager. Buffy will oversee all member communications, marketing programs as well as identifying and executing new initiatives designed specifically to drive awareness and leads for the members represented on the network. In addition, Buffy will also serve as an additional marketing resource for members looking to explore different ways to maximize their marketing opportunities.
Buffy’s expertise is primarily in marketing & design, but she also brings a tremendous amount of experience in content marketing, graphic, web and mobile design, digital research & metrics and social media marketing & optimization to the program.
Prior to Wine Industry Network, Buffy was with The Press Democrat for nine years. In her last position as Interactive Marketing Manager & Media Specialist she managed the marketing website, oversaw all internal e-mail marketing campaigns along with social media and mobile marketing initiatives and was a part of the team that developed The Press Democrat’s PD Media Lab.
Based on her experience and enthusiasm we are confident members will all benefit and feel her impact on our own marketing efforts and service.
– George and the entire WIN Team