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Innovative Platform Redesign Optimizes DTC Sales Opportunities for Wine Industry

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WineDirect, the industry leader in terms of providing its global customer base with end-to-end sales solutions from ecommerce to fulfillment, has announced a redesigned...

WineDirect Partners with RedChirp to Expand Texting and Offers to Fund...

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October 3, 2023 — Text messaging is now an essential B2C communication channel and mainstream adoption continues to grow. To best serve the needs...
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Afternoon Brief, August 30th

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Kelham Vineyards Is in Bankruptcy Court as Family Feud Continues: A bitter family dispute over a Napa Valley winery has landed in bankruptcy court and a trial scheduled for October...

WineDirect Breaks Ground on New Fulfillment Center in Paso Robles, CA

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Paso Robles, CA – August 30, 2023 — WineDirect, the leader in direct-to-consumer (DTC) services for the wine industry, has officially broken ground on...
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Afternoon Brief, August 2nd

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Why 'Regenerative Viticulture' Is Gaining Ground Among Major Wine Producers: Moët Hennessy, Jackson Family Wines and Torres are adopting a ‘regenerative’ approach to viticulture – but what does it involve, and why are these famous producers making the move...
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Afternoon Brief, June 30th

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Catching Zs: How Drinks Brands Can Tap into the Gen Z Market: Thanks to a groundbreaking app experience, drinks brands are targeting the hard-to-reach Gen Z market, offering free drinks in return for harvesting vital data about them...
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Afternoon Brief, June 29th

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Does Napa Valley Have a Problem with Younger Wine Drinkers?: An iconic New World region, Napa Valley is home to over 400 wineries. It’s known for many varietals, but none are more famous than the classic Napa Cabernet...

Preparing for Upcoming DTC Wine Changes

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June 29th - Join us for a quick, informative webinar on July 12th at 10am as industry experts, Jeff Carroll, WineDirect's VP Partnerships and...

Afternoon Brief, June 20th

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E. & J. Gallo Expands Its Premium Wine Portfolio with Acquisition of the Hahn Family Wines Collection of Brands: E. & J. Gallo Winery (Gallo) announced today that it has purchased the Hahn Family Wines portfolio, complementing Gallo’s existing Central Coast offerings. The strategic investment includes the Smith & Hook, Hahn, and Hahn SLH brands...
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Afternoon Brief, June 7th

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Pix Poised to Re-Emerge Despite Legal and Financial Challenges: Paul Mabray started Pix in late 2020 and launched it the following year. The company cut most all its writers and editors in August 2022 after a round of funding didn’t materialize, but next week a customer-focused website portal for vintners and retailers called Pix Business is set for rollout...
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Afternoon Brief, April 18th

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Research Shows Prosecco Is a Grape Variety, Not a Geographical Region: The culmination of five years’ research by Professor of Law Mark Davison at the Faculty of Law at Monash University in conjunction with Macquarie University, the study counters the European Union’s (EU) attempts to limit the use of the term Prosecco...
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Afternoon Brief, April 11th

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Wine Promotion Rules a Minefield: Wineries are still struggling to work out what's legal and what isn't when it comes to wine promotions...
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Afternoon Brief, April 10th

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DTC Impact Report: Outreach and Inclusion Attract Younger Drinkers: The 2022 Direct-to-Consumer Impact Report offers a variety of key insights on trends and developments in tasting rooms and DtC over the last year...

DTC Impact Report: Outreach and Inclusion Attract Younger Drinkers

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The 2022 Direct-to-Consumer Impact Report offers a variety of key insights on trends and developments in tasting rooms and DtC over the last year. By...
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Afternoon Brief, March 31st

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Fire Destroys Outbuilding at Napa County Winery, Other Structures Spared: A fire destroyed an outbuilding at a winery east of Yountville on Thursday night, but was contained without damage to other structures, authorities said...
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