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Afternoon Brief, October 16
Wine's Big Move Towards the Middle: With hardly a day passing without reports of declining alcohol consumption – and new legislation accelerating rather than slowing the trend – the lower-alcohol category...
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Afternoon Brief, September 17
Gallo Acquires Whiny Baby, Wine Brand Aimed at Gen Z: Gallo has snapped up another California wine brand - one specifically marketed to Gen Z drinkers of legal age...
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Afternoon Brief, September 3
Supreme Court Is Next Stop for Wine Importer’s Lawsuit Against Trump’s Trade War: A federal appeals court agreed with a ruling that the President overstepped when he imposed universal tariffs, but the...
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Afternoon Brief, April 16
Wine Parties Like It's 1961: Wine production is at its lowest since 1961, but that's okay – consumption has also fallen to a 55-year low...
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Afternoon Brief, February 10
Lightest Crop in 20 Years, 2.844 Million Tons: “The fact that the 2024 California wine grape crop was 2.844 million tons is nothing short of shocking. Although the 2024 crop was generally light, and overall...
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Afternoon Brief, July 17
Pernod Sells Wine Portfolio to Accolade: Pernod Ricard has sold its international wine brands to Australian Wine Holdco Limited (AWL), a consortium of institutional investors and owner of Accolade Win...
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Basketball Hall of Famer Marc J. Spears Joins Kendall-Jackson as NBA Partnership Ambassador
Following the announcement as the first official wine partner of the NBA, Kendall-Jackson and Marc J. Spears will work in concert to further bridge the worlds wine and basketball. Sonoma County, Calif.,...
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Afternoon Brief, May 15th
Wine and Basketball: Brands Partner with the NBA and WNBA to Attract New Fans: Leveraging the decades-long link between basketball and wine to attract new consumers...
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Wine and Basketball: Brands Partner with the NBA and WNBA to Attract New Fans
Leveraging the decades-long link between basketball and wine to attract new consumers By Kathleen Willcox  The business of selling anything, from widgets to wine, to a younger generation often requires...
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Afternoon Brief, May 3rd
Weed Classification Worries Wine Producers: While marijuana and wine serve different markets, there are concerns over downgrading weed's drug class...
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