“If you keep doing what you’ve always done, you’ll keep getting what you’ve always got.” W. L. Bateman
And nowhere is that quote truer than in the wine industry, although there are many different types...
This week I was reading over some things I had written some time ago and came across this story I had written down, though have not used it in my blog. It is as pertinent now as it was then.
Sometimes...
Music has a definite impact on customers, sometimes good and sometimes bad depending on the music and the type of customers who frequent your business.
So considering the type of music, the noise level...
I am in the process of writing a history for a winery association that has been in business for more than three decades. I am spending time finding information about the roots of the association; which...
I was reading a book the other day, the autobiography of a man, Jack Petchey, with whom my Dad was in the Fleet Air Arm (a name for the British Navy airforce) in World War II. Mr. Petchey and my Dad were...
This week I am in Portland, Oregon for the VESTA curriculum conference. For any of you that don’t know about VESTA (I can’t imagine there are many), it is the Viticulture, Enology Science & Technology...
I went down to Monterey, CA for a couple of days earlier this week as a quick getaway to celebrate my birthday. While there I spent a day at the Monterey Bay Aquarium. The exhibits were amazing but the...
Yesterday’s tip on Facebook touched on the difference between customer preference for objective or subjective information when considering a purchase.
The preference for objective information relates to...
As I said in my Facebook post yesterday sales is about giving your customers the opportunity to do something that will enhance their lives. I started thinking about this when I came across an interesting...
I talk a lot about making customers feel special and valued and will never stop encouraging this behavior. However, the best way to encourage your staff to treat customers well is to treat your staff well....
I just returned from a week in the Midwest, working mid week with the wineries of Iowa and then onto Illinois for some time with the wineries in the Northern region.
After flying into and staying in Des...
Well, I have been doing a lot of reading and thinking lately. I have been on the road quite a bit, which due to the great winter weather and mechanical problems with planes has left me with plenty of time...
In last week’s blog we explored the importance of business leaders to engage the hearts of employees so they pass that enthusiasm and personal service along to the customers. In this week’ s blog we delve...
I came across a great article Extraordinary Brands, Extraordinary Leaders, Extraordinary Frontline Behaviors by a man named Alessandro Donetti, the Managing Partner of CBE, a consulting company. Mr. Donetti...
While looking through my email a week or so ago, I came across an email from the Indiana Uplands Wine Trail detailing some of the events and options for consumers to do different things at the wineries.
A...
A good article on Business Dictionary.com talks about developing an action plan to accomplish goals. It’s important to have an action plan for every goal you have listed, whether it’s personal or business....
