“Wine people are interested in surviving and succeeding and will work within the natural boundaries they are given,” says Jim Trezise, President of WineAmerica. He has his finger on the pulse of the wine...
Within Five Years Entire Brands Will Be Created Through Pre-Production Personalization: “Within five years you will see entire brands created through pre-production personalization by flavor and shopper...
Three Perspectives on the Challenges of the North Coast Wine Industry: Dire warnings, cautions, and stories of winegrowers beginning to feel the pinch of a stagnating wine market have emerged through the...
She set out to create a platform that would transform how winemakers worked through the production process, but it had to be mobile-friendly, intuitive and flexible as well as easy to learn.
Soda Rock met the challenge head on. Once route 128 and Alexander Valley opened and people were probably going to be travelling to check out the damages, the winery set up a temporary tasting bar. They...
Creating a People-Centric Wine Business - “The future isn't about technology”, says Geoff Ables, managing partner at C5 Insight. “It's about people - and it's about how technology will aid businesses in...
Point-of-Sale systems in wineries seem to be a love-hate relationship…many times the hate overcoming the love as the frustrations of adapting to changing and challenging environments puts a strain on winery...
Last week’s Third Annual Wine and Weed Symposium attracted a huge group of wine and cannabis professionals to the Hyatt Regency Sonoma Wine Country in Santa Rosa to learn about emerging trends in consumer...
The women on this Wine and Weed Symposium panel are unmistakably movers and shakers of the cannabis community. They approach the responsible marketing and consuming of cannabis as professionals, either...
As the wine world, like all business sectors, struggles to adapt and adopt emerging technologies in communicating messages to existing and potential customers, Professor Damien Wilson says the base root...
As one gets to know Brown and follows her unconventional life to where it has lead her now – to the top of the wine writing heap – it becomes evident that this simple belief, or really practice, has been...
Many know Mick Schroeter’s talents in winemaking and his path from the big reds of Penfold’s to the delicate Russian River Valley Chardonnays and Pinot Noirs of his current gig as Head of Winemaking at...
“The wine industry has been obfuscated by their data sources given the traditional three tier distribution system,” says Mabray. “Consumer behavior and the foundation of how consumers buy is not apparent...
To call DIAM a cork company is tells only part of the story. The technology they have developed relies on the efficiency of natural cork as a closure, but works to eliminate the inconsistencies in natural...
The idea of Prosurix, a counterfeit detection software, came to long-time wine and spirits retailer Steve Glamuzina about four years ago when he heard about the counterfeiting of the famed Italian wine,...
A former winemaker, Bertaccini is driven to experiment with wine additives and the products he presents to his clients. To this end, in 2015, he received a ton of excess Pinot Noir grapes from Lodi that...
