August 8, 2018
Before we even get on the sales floor, there are a number of questions (and the answers to these questions) that we have to know. If we don’t know the answers there is no way we can be as successful as...
August 6, 2018
There are over nine thousand wineries in the US selling countless brands. Pushing this ocean of product through the chaos of a quickly changing and ever-consolidating distribution network poses monumental...
August 3, 2018
As we are in the midst of the summer visitor season at present, this week’s blog has some reminders about the importance of selling in the tasting room, at events, and anywhere else that it seems appropriate.
It...
August 1, 2018
Coming to America was a great Eddie Murphy movie from the 80’s. I remember McDavid’s, the premise of money cannot buy love, and all the crazy characters in Harlem. In the movie it was portrayed...
July 30, 2018
Erin Gore has the unique perspective of being a very successful businesswoman in two key North Coast industries. She helps run the Gore Family Vineyards in Healdsburg and has a very successful cannabis...
July 26, 2018
When cannabis became legalized for recreational use, many in the wine industry feared the worst. Would it take business away from wineries? But it turns out the two industries are beginning to learn how...
July 25, 2018
Label Analytics has a new unique tool for wineries already in the wholesale market, or those just jumping on the bandwagon when it comes to distribution. Many wineries find it difficult to break into the...
July 25, 2018
I was recently asked to do an evaluation of a tasting room experience for a winery at which I had done some training. This meant I actually know the staff. Usually I would not go myself, but find shoppers...
July 24, 2018
This summer, the iconic Pinot Noir producer, Kosta Browne winery, is opening two new doors, one with their recent acquisition by Duckhorn Wine Company, and the other a literal door to their new tasting...
July 23, 2018
The big difference is that one of these substances has been legal in the U.S. for commercial purposes since 1933. The other is gaining legal status somewhat painfully, state by state, and does not yet...