The 5th Annual Par Then Bar Open® (PTBO) Golf Tournament is back on May 16, 2025, at Eagle Vines Golf Club in American Canyon—and this is your chance to be part of an exclusive wine industry tradition that blends competition, camaraderie, and connection.
Why Play in PTBO? This one-of-a-kind industry event, presented by APS Packaging & MBF North America, is more than just a golf tournament. It’s a chance for winery professionals, suppliers, and service providers to step away from the daily grind and enjoy a fun, relaxed atmosphere while building meaningful industry connections.
With a field of industry professionals from across the wine sector, PTBO creates the perfect setting for networking—whether it’s chatting between holes, sharing a meal at the post-game dinner and awards ceremony, or celebrating at the after-party with music and an open bar.
What Are the Requirements? Wineries are welcome to play in the tournament for free! A completed foursome per company is required to play. There is a 1 team limit per company. If you don’t have a foursome but are interested in playing, you are still encouraged to apply in case of spot availability.
A Golf Event Like No Other. From the moment players arrive, they are greeted with a swag bag filled with sponsor gifts, setting the tone for a day of enjoyment and appreciation. Throughout the course, players will have chances to win incredible prizes, including a brand-new Toyota Truck in the Hole-In-One contest. In past years, winners have walked away with prizes such as 60” Samsung TVs, high-end speakers, and golf lasers.
A Celebration of the Wine Industry. What sets PTBO apart is its emphasis on bringing the wine industry together in an engaging and enjoyable setting. As Alberto Migliardi, CEO of APS Packaging and creator of PTBO, puts it: “Instead of a business focus, it’s a fun-together focus.” This philosophy has made PTBO one of the most anticipated annual events in the wine industry.
Be Part of the Tradition. Whether you’re an avid golfer or just looking for a great industry event, PTBO offers a welcoming, no-pressure environment where everyone can have fun, make connections, and celebrate the wine industry together.
How Do I Apply? If you are interested in participating in this year’s tournament, please register here.
For questions regarding the event, visit parthenbaropen.com or contact Gisselle Aguilera, APS Marketing Manager, at 707-799-7502 or marketing@aps-pack.com.
