WOODINVILLE, Wash. (March 27, 2023) – Ste. Michelle Wine Estates, the largest winery in the Pacific Northwest and among the largest premium wineries in the U.S., today announced the appointment of Ashleigh Sabold Lettiere as the new Vice President, Independent Region.
In this role, Sabold Lettiere will lead the Ste. Michelle sales team across 13 states that make up the Independent Region including: New Jersey, North Carolina, Tennessee, West Virginia, Georgia, Alabama, Michigan, Wisconsin, Massachusetts, Maine, Vermont, Connecticut, and Rhode Island. These states account for almost a quarter of Ste. Michelle’s national volume.
“We are excited to have Ashleigh join our sales leadership team in this key role,” said Dan Heller, Executive Vice President of Sales for Ste. Michelle Wine Estates. “Her region includes the growth markets of the Northeast, Southeast and Midwest which are critical to our sales plans. Her experience and expertise will lead our efforts in these important states.”
Sabold Lettiere joins Ste. Michelle after a decade-long career with Treasury Wine Estates, most recently as Division Vice President for the Northeast. Prior to that she served in a leadership role for J. Lohr Vineyards and Wines, as well as in sales at the Breakthru Beverage Group (formerly Reliable Churchill).
Sabold Lettiere graduated from Radford University in Virginia and holds an MBA from Johns Hopkins University. She will headquarter out of Stamford, Connecticut.
About Ste. Michelle Wine Estates
Ste. Michelle Wine Estates is among the largest and most admired premium wine companies in the U.S. and the pioneering winery of the Pacific Northwest. With a distinguished history that began on December 5, 1933 – when the founder filed the original articles of incorporation at 9:02 a.m. on the very day Prohibition was repealed – Ste. Michelle has always challenged convention and seized opportunity.
Principles rooted deeply in executional excellence and relentless focus drive Ste. Michelle’s passion for producing the highest quality wines, dedication to the consumer and a commitment to our communities.
The Ste. Michelle Wine Estates portfolio features the leading wineries from the world’s most renowned wine regions, including Chateau Ste. Michelle, 14 Hands, Columbia Crest, Col Solare and Spring Valley Vineyard from Washington; A to Z, Erath, and REX HILL from Oregon; Stag’s Leap Wine Cellars and Patz & Hall from Napa and Sonoma, respectively; Marchesi Antinori of Italy; and Champagne Nicolas Feuillatte of France.
For more on the rich history of Ste. Michelle Wine Estates and its entire portfolio of premium wineries, please visit www.smwe.com.
