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The Santa Ynez Valley Refreshes Its Experiences While Remaining True to What Has Long Made It One of the ‘Best Places to Go’

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The Santa Ynez Valley receives praise from some of the best-known publications, but new lodging, restaurants, tasting rooms, and more only add to the attraction

March 1st – (SANTA YNEZ VALLEY, Calif.) — Sunset Magazine may have named the Santa Ynez Valley its “World Class Wine Region” for 2022, but somehow the wine country gem of the California Central coast always manages to further elevate its game with new ways to taste, dine, recreate, and more.

Publications such as Conde Nast Traveler and the MICHELIN California Guide have also had great things to say recently about the Santa Ynez Valley. But perhaps the best news is coming from the Valley itself, where recent rains have pushed the water level at Cachuma Lake to 99% capacity for the first time in years and have outdoor enthusiasts optimistic for another California Poppy “super bloom.” And the Valley’s innovators continue to find new ways to enhance the Santa Ynez Valley’s signature charm, authentic character, and laid-back California Central Coast vibe.

Oh, the Santa Ynez Valley offers so much new to explore. Among the most notable:  One of the world’s “Most Anticipated New Hotel Openings for 2023,” according to U.S. News & World Report, a reimagining of the food and lodging experience at a beloved inn, a new food experience from a pioneering vineyard and farm, a beer and wine concept from the same couple that has already brought two MICHELIN ratings to the Santa Ynez Valley, and a new opportunity to get a bird’s-eye view of the Valley from a mile-long zipline.  

“The Santa Ynez Valley has become a world-class destination in large part because the community has consistently found new and innovative ways to showcase what is best about this region,” says Shelby Sim, President & CEO of Visit the Santa Ynez Valley. “We are so lucky to have such a creative and tireless group of people who call this community home. It is through their efforts that the Santa Ynez Valley continues to reimagine and refresh the experience while managing to hold on to what has always made it such a special place.”

Following is a list of recent awards and recognition, businesses that have opened their doors in the Santa Ynez Valley in recent months or plan to do so in the coming months, and other new or notable offerings: 

RECENT AWARDS & ACCOLADES

Conde Nast Traveler’s 23 Best Places to Go in 2023 — In its annual list of Best Places, Conde Nast Traveler says the Santa Ynez Valley floats, “on the same intriguing whispers that Joshua Tree did a decade ago (known, but not too known). The valley has emerged as the hippest new getaway for Angelinos, with its mix of funky tasting rooms like disco ball-decorated Future Perfect Wines, casually chic restaurants such as seafood tavern Bar Le Côte, and new accommodations, most notably the Inn at Mattei’s Tavern.” 

New additions to MICHELIN Guide California — Add three more establishments to the Santa Ynez Valley’s list of MICHELIN-rated restaurants. Bar Le Côte in Los Olivos, and Solvang hotspots Coast Range and peasants FEAST were added to the MICHELIN Guide California. Peasants FEAST also earned the Bib Gourmand recognition for “good quality, good value cooking.” The three “New” restaurants to the guide joined Bell’s Los Alamos, which became the first Santa Ynez Valley restaurant to earn a coveted MICHELIN Star in 2021, and First & Oak in Solvang, which was the first Santa Ynez Valley restaurant to be included in the California Guide when it was awarded a MICHELIN Plate in 2019.

Sunset Travel Awards, World Class Wine Region 2022 — What makes the Santa Ynez Valley unique among wine country destinations all over the world? Sunset Magazine said: “Let us name the reasons we keep returning to the fertile California valley: more than 100 wineries, an array of family farms, notable hotel openings, and a renovated open-air theater, among others. If you’re looking for rolling vineyards, this is the place to be.” 

LODGING

The Inn at Mattei’s Tavern — An Auberge Resort, the Inn at Mattei’s Tavern has been years in the making. Named one of the world’s “31 Most Anticipated New Hotel Openings for 2023” by U.S. News & World Report, the wait has been well worth it. The result is a careful and detailed embrace of this landmark destination’s history, all while blending the simplicity of modern farmhouse design with the eclectic textures and patterns of nearby ranch life.

The Genevieve — Debuting in March, the former Santa Ynez Inn will offer the same sophisticated service that has long made it among the must-stays in the valley. But The Genevieve has added fresh, opulent touches that offer a new level of luxury, all with an understated elegance.

Hotel Hygge — Set in Buellton, Hotel Hygge embraces a Danish-influenced minimalism, featuring elegant simplicity while delivering everything you need to unwind. Hotel Hygge was also designed to foster connection with its communal courtyard, firepits, cornhole boards, and picnic tables. Plus, guests can enjoy the amenities at sister property The Sideways Inn.

RESTAURANTS & DINING

The Victor — Headed by Executive Chef Beto Huizar, The Genevieve’s new restaurant, The Victor, offers unique, chef-driven renditions of flavors found on the central coast of California. No wonder it’s become one of the hottest new gourmet dining experiences in Santa Ynez.

Giorgio’s at Parkway — Opening in Buellton in 2022, Giorgio’s is proof that some of the best flavors sometimes come in the most traditional packages. Serving unique takes on pizzas, pastas, salads, and sandwiches, Giorgio’s Italian-inspired dishes offer a casual, mouth-watering option.

Buttonwood Farm Winery & Vineyard – Owner Betty Williams set out in the 1960s to create a working farm based on good practices for people, animals, and the earth. First there were horses, then organic vegetables, and then in 1983, a vineyard. Now, the next step in Buttonwood’s evolution: a true farm-to-table menu created by Gleason Family Vineyards Executive Chef Peter Cham and Buttonwood’s Sous Chef Lee Gottheimer. Offered from Friday through Sunday, Buttonwood’s seasonal menu will utilize the ingredients from Buttonwood’s own sustainable farm, ensuring the freshest culinary experience possible.

Craft House at Corque — Hotel Corque’s newest culinary concept, Craft House, offers a fresh modern look, craft-inspired food and drink, and a family-friendly atmosphere in the heart of Solvang. It’s mom-and-pop quality brought to its American gastropub menu. 

Campo Del Sol — From the same team that brought MICHELIN-rated Coast Range & Vaquero Bar to the Santa Ynez Valley, Campo del Sol in Solvang presents a fresh take on Mexican Cuisine. The menu emphasizes fresh, locally sourced ingredients that liven traditional Mexican plates while leaving room for contemporary takes on familiar favorites.

WINE, BEER & TASTING ROOMS

The Other Room — Led by Greg and Daisy Ryan — the couple that brought MICHELIN-rated Bell’s Los Alamos and Bar Le Côte to the Santa Ynez Valley — Companion Hospitality is branching out with this new beer and wine bar in Los Olivos. The Ryans bring the same attention to detail they brought to their MICHELIN-rated darlings with The Other Room’s thoughtful selection of wines and California craft beers.

Terre Et Sang — Founded in 2019 by father-son team Dalita and Duncan Harmon, Terre Et Sang boasts of a singular mission to hand-craft wines that are compelling and delicious expressions of site and origin from the great vineyards of Santa Barbara County. Now Terre Et Sang will have a new home, with a gorgeous tasting room in Los Olivos.

Vega Vineyard – Demetrios (Jimmy) & Karen Loizides sought to produce wines that are “a window to a place,” and the experience at Vega Vineyard is a window to the Santa Ynez Valley and its deep agricultural roots. Wine tasting is an important part of any visit, but the Loizides family invites visitors to explore their historic ranch, enjoy a bite, visit and feed the farm animals, or just relax and take it all in from the ranch’s picnic areas.

SPECIALTY, ACTIVITIES & OTHER

Highline Adventures — Situated on a 1,200-acre ranch just outside Buellton., Highline Adventures seeks to educate visitors on the history, environment and culture of the area through a series of adventures and outdoor activities. Most notably, the longest and fastest zipline in California – a series of three tandem ziplines, ranging from 1,300- to 3,360-feet long and soaring 1,000 feet above the ground, overlooking the breathtaking Santa Ynez Valley. In addition to the zipline experience, an on-site aerial ropes course consists of 85 different elements to climb, crawl, swing, and hang from all suspended amongst old-growth California Live Oaks.

Solvang Festival Theater — The open-air theater in Solvang recently completed its $5.3 million renovation. The Santa Ynez Valley’s premier outdoor venue for concerts and dramatic performances has long been a magical place. But the renovation of the 700-seat theater adds much-improved lighting and other features to make a night at the theater even more special.

Zaca Creek Ranch and Zaca Coffee — Coffee lovers will be able to follow the path from farm to cup with Zaca Creek Ranch and Zaca Coffee. Zaca Creek Ranch offers regular farm tours, where visitors find cattle, horses, alpaca, llamas, goats, dogs, and Walker the pig all living in harmony with the land. Zaca Coffee’s new roastery in Buellton is an altogether different experience. Co-founders Hayley Firestone and Dennis Patrick explored the world’s finest beans and blends for more than a year in a quest to identify rich flavor and subtle complexities that reflect the Santa Ynez Valley life. The result is Zaca Coffee.

Farmacy — The first cannabis shop in Santa Ynez, Farmacy serves as a community hub and welcoming environment for anyone age 21 and over. The staff promises to help customers find the right products for their needs and interests.

Olive & Lavender Farm — O+L farms is a beautiful and charming property boasting more than 100 imported olive trees in Los Olivos. Visitors are invited to taste a wide range of fine olive oils and to tour the farm, which was once home to a blacksmith shop for stagecoaches and still features a 100-year-old stone wall.

Global Gardens — Since Theo Stephan founded it in 1998, Global Gardens has become a Santa Ynez Valley flagship with its olive oils and farm stand. But ahead of its 25th anniversary, Global Gardens has opened a new production facility and tasting room in Santa Ynez. The beautifully decorated tasting room also includes a gorgeous open outdoor tasting space, offering an entirely new experience.

The Arcade at peasants DELI & MARKET — MICHELIN-rated dining experiences and retro arcades aren’t generally synonymous. But peasants DELI & MARKET, the companion restaurant to the MICHELIN-rated peasants FEAST, now offers an adjoining gaming room with vintage video games, pinball, and an air hockey table.

For more information on new or planned lodging, restaurant, winery, and other openings, or to research attractions, book lodging and activities, and create a custom travel itinerary, visit VisitSYV.com.

About the Santa Ynez Valley

Barely two hours from Los Angeles and a scenic four-hour drive from San Francisco, the Santa Ynez Valley is home to six distinct towns each with its own culture, vibe, and menu of experiences. Blanketed with fruitful farms and vineyards, the California Central Coast wine region’s temperate weather allows for year-round activities of all sorts, spread throughout the historical communities of Ballard, Buellton, Los Alamos, Los Olivos, Santa Ynez, and Solvang. Destination dining and world-class wines await, accompanied by lodging at every level, all painted into atmospheric backdrops that colorfully mesh Old World and Old West. Visit more than 100 wineries, feast on chef-driven cuisine, and enjoy festive events and design details from Victorian-era to mid-century to modern Danish. For more information, including a listing of wedding venues, restaurants, wineries, tasting rooms, and events, go to VisitSYV.com.

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