Wineries tailor their marketing messages to reflect what is unique about them and their wines, but messaging can be even more potent when it aligns with the target consumer’s values.
For example,...
As the leading European and the world’s third largest producer of glass packaging for the beverage and food industries, Verallia has developed a strong knowledge in eco-friendly and high-quality...
Eco-friendly packaging engages consumers, improves brand image, and is simply better for the environment.
—Barbara Barrielle
In the wine industry, packaging is vital for the conservation of a quality product,...
