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'Tis the Season: Wineries That Give Back With Every Bottle Purchase
Doing good can translate into doing well. Consumers want to give back, and brands that empower them to do just that, while simultaneously acquiring a product they want to buy anyway, can engender loyalty...
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Afternoon Brief, April 21th
Napa County Declines Fire Boss Planes for the 2021 Wildfire Season: Growers/Vintners for Responsible Agriculture offered to pay $1.5 million to lease the planes and crew from Dauntless Air. But in the...
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Protector Cellars Becomes the First Winery in the World to Sign on to the Climate Pledge
Santa Maria— 4/21/21 — On the eve of Earth Day 2021, Protector Cellars becomes the first winery in the world to join the Climate Pledge. By signing on to the Climate Pledge, Protector Cellars...