Gone are the days when screw caps and synthetic cork wine closures automatically translated to inferior wine. Most industry professionals today agree that technological advances in how wine is sealed have...
Eric Guerra is a man who understands that luxury brands must be marketed as such and has built his career in the wine industry by being one of the best at doing just that. When done right, the brand value...
The biggest difference between tasting rooms and wine clubs that perform beyond expectation and those that don’t, is an organizational commitment to employee training, according to the 2017 VinQuest direct...
The landscape of the alcoholic beverage industry in the new millennium looks dramatically different than the drinks business of the 20th century. There has been a staggering increase in the number of new...
To say Cline Cellars Marketing Director Christine Lilienthal is thrilled about the new label design and packaging for the winery’s core Lodi Zinfandel would be an understatement. Her collaboration with...
The 7th annual North Coast Wine Industry Expo (WIN Expo), the second largest wine industry trade show in North America, has bolstered the conference portion of its program this year to address the increasing...
Premium winemakers take great care to call harvest at the ripe time, when the most grapes are at the optimal maturity for the style and variety, but ripeness can be uneven and invisible on the skin. Addressing...
Now in its sixth year of existence, the North Coast Wine Industry Expo (WIN Expo) is expecting a record attendance for this year’s event, which opens it’s doors tomorrow, November 30, at 9am. WIN Expo...
When thinking about the aromas of wine, most people focus on the fruity or floral sensations that arise from a glass; esters, specifically the acetate esters formed during the fermentation process, are...
When the first Wine & Weed panel discussion was introduced last year at the 2016 WIN Expo, the room was packed. Now, with the private use law upon us and taking effect in just six weeks, a “next steps”...
