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Wine and Basketball: Brands Partner with the NBA and WNBA to Attract New Fans
Leveraging the decades-long link between basketball and wine to attract new consumers By Kathleen Willcox  The business of selling anything, from widgets to wine, to a younger generation often requires...
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Afternoon Brief, October 28
How bad is the California drought?: Across California, from the manicured lawns of Beverly Hills to sun-baked farmers' fields, they are praying for rain this winter. But "El Nino," the weather phenomenon...